Crux Creative Solutions Private Limited
Website:
cruxcreativesolutions.com
Job details:
A minimum of 6 years of relevant experience is required. This position involves handling social media and branding projects. Not an SEO job.
Candidates working with a social media marketing agency will be preferred.
Job brief
We are looking for an experienced Brand Strategist & Social Media Marketing Strategist to help us serve our clients and increase their brand awareness by developing effective creative and communication strategies. You will work with our clients to find what makes them unique and communicate it to the world.
Ultimately, you should also be able to manage our clients' social media presence, ensuring high traffic and customer engagement. Flawless english communication skills with English copywriting skills are a must. Yes, you are required to create social media content and shoot reels for clients.
Responsibilities
- Perform research on current benchmark trends and audience preferences and create a social media content strategy to align with business goals.
- Ability to completely own the social media calendar and liaise with Graphic Designers, animators, etc., to get the social media content made within the timeline.
- It would be best if you are a creative thinker with a strong knack for developing engaging content.
- You should have a clear ability to follow brand guidelines and help designers to create graphics accordingly.
- Should be able to work on brand pitches and rebranding projects.
- Understanding ongoing social media trends and leveraging them will be a huge plus.
- Should have good exposure to handling B2B clients and platforms like LinkedIn.
- Analyse brand positioning and consumer insights and create go-to-market strategies
- Measure and report the performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors' activities
Requirements
- Proven working experience as a Social Media Brand Marketing Manager. A minimum of 6 years of relevant experience is required.
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Ability to write flawless English content.
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Up-to-date with the latest trends and marketing best practices
- A degree in the marketing or branding field is a must.
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