Fashion Colour
Website:
fashioncolour.in
Job details:
Company Description
Fashion Colour, founded in 2013, delivers high-quality and affordable beauty solutions, emphasizing inclusivity and confidence for all. The brand has built a strong reputation with its personal and professional makeup ranges, designed for every Indian skin tone and inspired by global trends. As a one-stop shop for haircare, skincare, and cosmetics, Fashion Colour continues to innovate with a focus on quality and affordability, making beauty accessible to everyone. Headquartered in New Delhi, the brand is committed to being a trusted name in the beauty industry for modern consumers.
Role Description
This is a full-time, on-site role located in New Delhi for a Social Media Executive at Fashion Colour. The Social Media Executive will be responsible for creating, managing, and optimizing social media strategies to enhance brand presence and engagement across platforms. They will oversee the implementation of social media campaigns, schedule posts, monitor analytics, and collaborate with the marketing team to align social media efforts with broader branding and marketing strategies. The role also includes researching current trends and engaging with online communities to foster two-way communication with the audience.
Qualifications
- Experience in Social Media Marketing and Social Media Optimization (SMO)
- Skills in Media Planning and Strategy Development
- Strong Communication and Writing skills
- Ability to analyse social media metrics and provide insights
- Knowledge of emerging social media trends and platform best practices
- Proficiency with social media management tools and content creation software
- A degree in Marketing, Communications, or a related field is preferred
- Experience in the beauty and cosmetics industry is a plus
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