Website:
ellwinkz.com
Job details:
Job Description: Social Media Executive
Position: Social Media Executive
Vacancies: 2
Experience: 2–3 Years
Location: Near Saki Naka, Mumbai
Employment: Full-time
About the Role:
We are looking for a Social Media Executive who understands social media beyond just posting content. You will be responsible for managing day-to-day social media activities, coordinating content, building communities, and helping grow our brand presence across platforms.
Key Responsibilities
Manage day-to-day social media activities across Instagram, Facebook, YouTube & other relevant platforms
As a part of the Social Media team, you will be expected to create content independently based on current trends, formats, memes, sounds and relevant cultural moments not just coordinate or publish content.
Plan and execute the monthly social media content calendar
Coordinate with the Creative, Content, Influencer and Marketing teams for content execution
Publish posts, Reels, Stories and other content as per the calendar
Track social media trends, formats, sounds, memes and cultural moments
Develop ideas for Reels, Stories, engagement content and social-first campaigns
Manage community engagement comments, DMs, mentions and tags
Coordinate with influencers/creators for social media content
Monitor social media performance and prepare weekly/monthly reports
Track key metrics such as reach, engagement, views, followers and traAic
Identify what content is working and recommend improvements
Maintain consistency in brand tone, visual language and communication
Support launches, campaigns, events and other marketing activities
Stay updated with competitors and identify opportunities for the brand to stand out
What We’re Looking For
2–3 years of experience in social media management/execution
Strong understanding of Instagram and Reels
Good understanding of current social media trends and internet culture
Strong content sense and ability to identify what will work on social
Good communication and coordination skills
Ability to manage multiple tasks and deadlines
Basic understanding of social media analytics and insights
Experience working with fashion, lifestyle, D2C, youth or consumer brands is a plus
Someone who is proactive, creative and willing to experiment
Preferred Skills Must Have:
Instagram and social media platform knowledge
Reels & Stories
Content planning
Social media management
Community management
Trend research
Basic analytics Good to Have:
Influencer coordination
Copywriting Canva / basic creative tools
YouTube
Meta Business Suite
Social listening tools What You’ll Get
Opportunity to work closely with a growing fashion/lifestyle brand
Exposure to brand building, content, influencers, campaigns and community
Opportunity to work on new social media IPs and creative formats
Fast-paced environment with freedom to experiment and bring new ideas
Location: Near Saki Naka, Mumbai Experience: 2–3 Years
Vacancies: 2
A practical social media assignment will be shared with shortlisted candidates as part of the selection process to assess content thinking, creativity and understanding of social media.
To Apply: Share your CV at lawrence.dsouza@ellwinkz.com along with your Instagram/social media portfolio or examples of pages/content you have managed.
Click on Apply to know more.
