Pinq Polka
Website:
pinq.co
Job details:
Company Description Pinq Polka is an intimate lifestyle brand focused on solving real, everyday comfort challenges that people face with traditional innerwear. Built with a comfort-first approach, the brand prioritizes fit, function, and trust over trends or fast fashion. Pinq Polka aims to make intimate wear intuitive rather than confusing, removing compromise from the experience. The company is driven by the mission to become India’s most trusted comfort-first intimate lifestyle brand. Its work centers on thoughtful design, inclusive thinking, and a deep understanding of daily needs.
Most brands are looking for someone who can create content.
At Pinq Polka, we're looking for someone who can create content that people actually stop scrolling for.
We're hiring a Content Creator & Scriptwriting Specialist to join our marketing team and help us build one of India's fastest-growing intimatewear and shapewear brands.
This role is for someone who understands that great content starts with great insight.
You'll be responsible for:
✨ Writing hooks that stop the scroll. Write scripts for UGC videos—hooks, body, CTA—tailored to real creator voices, not brand-speak
✨ Creating high-converting scripts for UGC, reels, founder videos, ads, and campaigns
✨ Turning product features into stories people care about
✨ Overall creative direction to get the right content made by creators
✨ Researching trends, customer behavior, and content angles. Adapt brand voice to different formats — funny, bold, or straight-up real
✨ Working closely with creators, founders, and the creative team to conceptualize and write behind-the-scenes, founder, and team-led video content
✨ Conceptualizing and producing content across Instagram, Meta ads, YouTube Shorts, and emerging platforms
✨ Using AI tools to accelerate ideation, scripting, and content production
We're looking for someone who:
✔ Has 2–3 years of experience in content creation, copywriting, scriptwriting, social media, or performance marketing content
✔ Understands D2C, fashion, beauty, lifestyle, or consumer brands
✔ Can write both emotional brand stories and conversion-focused ad scripts
✔ Obsesses over hooks, retention, engagement, and watch time
✔ Has a strong understanding of Instagram Reels, UGC content, and short-form storytelling
✔ Is curious, fast-moving, and excited about building a brand from the inside
Bonus points if you've written content that has:
📈 Gone viral
📈 Driven purchases
📈 Made people feel something
Good To Have
● Experience writing for women-first, lifestyle, or fashion brands
● Familiarity with scripting or long-form video formats
● Understanding of UGC, influencer marketing, and social-first content
● Equally comfortable writing a 15-second reel script and a 30-minute podcast outline
● Eye for trending audio, formats, and meme cycles
● Can ideate concepts, not just execute briefs
At Pinq Polka, we're building products around comfort, confidence, and self-expression—and we're looking for storytellers who can bring that vision to life.
📩 To apply, send your resume, portfolio, and your 3 best content examples to hr@pinq.co.
Subject: Content Creator & Scriptwriting Specialist – Pinq Polka
Click on Apply to know more.