Chingari®
Website:
chingari.io
Job details:
Company Description
Chingari® is a next-gen Web3 social engagement platform revolutionizing how creators and communities connect. With features like live audio rooms, video/audio calls, and direct fan interactions, users can engage, collaborate, and monetize in real-time. Powered by the $GARI Token, Chingari enables a decentralized creator economy where users earn through tokenized experiences and retain full ownership of their content.
Role Description
We are looking for a passionate, self-driven Social Content Creator who can function as a one-person content studio. You will be responsible for identifying viral trends, developing original content IPs (Intellectual Properties), producing engaging short-form social videos using Generative AI tools, and managing end-to-end social media postings.
This is a ground-floor opportunity for a creative individual who is deeply plugged into internet culture, loves storytelling, and wants to use cutting-edge AI tools to produce content at scale.
Key Responsibilities
🔍 Trend Research & Insight
- Monitor and analyse trending audio, formats, challenges, and memes across Instagram Reels, YouTube Shorts, and TikTok on a daily basis.
- Identify content gaps and emerging cultural moments that align with our brand narrative.
- Build and maintain a living trend calendar and content inspiration bank.
💡 IP Development & Creative Ideation
- Conceptualise and pitch original recurring content formats (IPs) — series, characters, recurring skits, branded segment ideas — that can be owned and scaled by the brand.
- Develop scripts, storyboards, and creative briefs for each IP, tailored to platform-native formats.
- Iterate and evolve IPs based on audience engagement data and feedback.
🤖 AI-Powered Content Production
- Use Generative AI tools (e.g., RunwayML, Pika, Kling, ElevenLabs, ChatGPT, MidJourney, CapCut AI) to produce high-quality video, voiceover, graphics, and copy.
- Edit and post-produce short-form video content with appropriate captions, hooks, and CTAs.
- Maintain a consistent and high output — targeting multiple posts per week across platforms.
📲 Social Media Management & Posting
- Schedule and publish content across Instagram, YouTube Shorts, LinkedIn, and other assigned platforms.
- Write compelling captions, hashtag strategies, and platform-specific copy to maximise reach.
- Monitor comments, respond to community interactions, and flag key feedback to the team.
- Track performance metrics (views, shares, saves, follower growth) and prepare weekly content reports.
Skills & Requirements
Must Have
- Strong understanding of social media platforms — especially Instagram Reels and YouTube Shorts.
- Hands-on experience with at least 2–3 Generative AI tools for content creation (video, image, or audio).
- Creative storytelling ability with a knack for snappy hooks and viral formats.
- Self-starter mindset — able to ideate, produce, and post content independently without heavy supervision.
- Basic video editing skills (CapCut, Adobe Premiere, or similar).
Good to Have
- Prior experience managing a personal creator account or brand account with measurable growth.
- Familiarity with content scheduling tools (Later, Buffer, Creator Studio).
- Understanding of basic analytics and what drives performance on each platform.
- Knowledge of SEO for YouTube and hashtag strategy for Instagram.
AI Tools We Encourage You to Use
🎥 RunwayML / Pika / Kling
🎙️ ElevenLabs / Murf
✍️ ChatGPT / Claude
🎨 MidJourney / Ideogram
📹 CapCut AI / OpusClip
📊 Canva AI / Adobe Firefly
What Success Looks Like (First 90 Days)
- 30 Days: Launch 2–3 original content IPs with a defined format and posting cadence.
- 60 Days: Achieve consistent posting schedule of 10–15 pieces of viral content per week.
- 90 Days: Show measurable improvement in engagement metrics and baseline audience growth.
Why Join Us
- Creative freedom — you own your IPs and build a portfolio that's publicly visible.
- Access to premium AI tools and subscriptions, fully company-sponsored.
- A lean, high-trust team where your ideas actually ship.
- Exposure to brand-building, performance marketing, and growth strategy at ground level.
- Fast-track growth for high performers into senior content or creative strategy roles.
How to Apply
Send us your application with the following:
- Your resume / LinkedIn profile.
- A portfolio or link to your best social content (personal or brand).
- 2–3 IP ideas you'd pitch for our brand (just a brief format description — one paragraph each).
- Any AI-generated content you've made (video, image, script — anything!).
📧 Apply at: nithin@chingari.io
Subject line: Social Content Creator – [Your Name]
Click on Apply to know more.