Alliance Recruitment Agency
Website:
alliancerecruitmentagency.com
Job details:
Job Description
Social Media & Influencer
Location: Bandra West, Mumbai
Candidates across India may apply for this role.
Note: We are looking candidates from Gujarat and Rajasthan. The candidate has to relocate themselves to Mumbai.
Role Overview
We are seeking a highly driven and creative professional to lead our Social Media & Influencer function, specifically aligned with Investment Banking services. This role is critical in shaping the firm’s digital voice, building brand authority, and engaging with a niche audience that includes investors, founders, corporates, and financial professionals.
The ideal candidate will have a strong understanding of financial content, digital trends, and influencer collaborations, with the ability to translate complex investment banking concepts into engaging and impactful content.
Key Responsibilities
1. Social Media Strategy & Management
- Develop and execute a comprehensive social media strategy aligned with the firm’s investment banking goals
- Manage and grow platforms such as LinkedIn, Instagram, Twitter, and other relevant channels
- Maintain a consistent and professional brand voice across all digital platforms
- Plan and execute content calendars focused on finance, investments, market insights, and corporate advisory
2. Use of AI-driven tools to generate and qualify corporate leads for high-value (large-ticket) fundraising opportunities.
3. Influencer & Industry Collaboration
- Identify, evaluate, and collaborate with finance influencers, creators, and thought leaders
- Build strategic partnerships with professionals in the investment banking and financial ecosystem
- Manage influencer campaigns end-to-end, including outreach, negotiation, execution, and performance tracking
4. Brand Building & Thought Leadership
- Drive thought leadership by publishing insights, market trends, and expert opinions
- Enhance employer branding to attract top talent in finance and consulting
- Monitor competitor activities and identify opportunities for differentiation
5. Analytics & Performance Tracking
- Track key metrics such as engagement, reach, impressions, and conversions
- Analyze campaign performance and optimize strategies accordingly
- Generate regular reports and actionable insights for leadership
- Stay updated with platform algorithms, trends, and best practices
Candidate Requirements
Experience & Qualifications
- 2–5 years of experience in social media, digital content, or influencer management
- Prior experience in financial services, investment banking, consulting, or fintech is highly preferred
- Bachelor’s degree in Marketing, Finance, Business, or a related field
Skills & Competencies
- Strong understanding of investment banking concepts and financial markets
- Excellent written and verbal communication skills
- Ability to simplify complex financial information into engaging content
- Proven experience in managing social media platforms professionally
- Strong network or experience working with influencers/creators
- Analytical mindset with the ability to interpret data and trends
- Creative thinking with a keen eye for detail and branding
Additional Information
- This role is based in Bandra West, Mumbai
- Candidates from across India are encouraged to apply
- Occasional travel may be required based on business needs
Click on Apply to know more.