Website:
tryreplate.com
Job details:
About Replate
Every night, bakeries and restaurants across India throw away perfectly good food simply because the clock hit closing time. Replate exists to stop that.
We're India's surplus food marketplace. Partner bakeries, cafés and restaurants list their unsold end-of-day food as discounted "Surprise Bags," which customers book on our app and collect at closing. Partners recover value on food they'd otherwise write off, customers get great food at a fraction of the price, and good food gets rescued instead of ending up in landfill.
Since launching in June 2026 we've rescued 1,000+ bags of food — that's around a tonne of food saved, roughly 2.7 tonnes of CO₂e avoided, and hundreds of thousands of litres of embedded water that didn't go to waste. All of it built across Hyderabad and Bangalore with 30+ partner outlets, a 10,000+ person community, and zero marketing spend.
We're a small, fast-moving founding team, and you'll be working directly with the founders on something that genuinely matters.
What you'll be doing
- Creating and posting content on Instagram: stories, reels, carousels and posts that showcase our partner brands, Surprise Bags and the community rescuing food every night
- Telling the sustainability story — turning our impact data (food rescued, CO₂ avoided, water saved) into content people actually want to share
- Building and maintaining a content calendar so our channels stay consistently active
- Reaching out to potential partner bakeries, cafés and restaurants via Instagram DMs to bring more of them into the movement
- Collaborating with food bloggers, sustainability creators and influencers in Hyderabad and Bangalore
- Responding to customer queries and keeping our community engaged
- Collecting and curating user-generated content — customer photos and reviews of their rescued bags
- Writing and scheduling LinkedIn posts for the company and founders
- Tracking performance metrics and sharing what's working
- Supporting on-ground content shoots at partner bakeries
Who we're looking for
- Genuinely good at Instagram — you understand what makes reels and stories perform
- Strong written English with a natural, human tone (no corporate-speak)
- Actually cares about food waste, sustainability or climate — this isn't just a social media job, you'll be the voice of the mission
- Comfortable doing outreach and talking to strangers over DM
- Basic design skills — Canva is enough, video editing is a bonus
- Self-starter who can own things without being chased
- Based in Hyderabad or Bangalore preferred, open to remote for the right person
Nice to have
- Experience running a personal, food or brand page with real engagement
- Interest in the sustainability or climate space
- Existing connections with food or sustainability creators
What you'll get
- Real impact you can measure — every bag you help sell is food rescued from landfill, and you'll see that number grow because of your work
- Direct mentorship from the founders, with real ownership from day one
- The chance to shape the brand voice of a climate-positive company from scratch
- Exposure to how a startup grows across marketing, partnerships and operations
- Certificate and letter of recommendation on completion
Details
- Duration: 3 months
- Type: Remote
- Start date: Immediate
Click on Apply to know more.