Website:
samsha.in
Job details:
Job Title: Social Media & Performance Marketing Specialist
Company: SamSha Marketing (Sister Concern of Spicos Media Communication)
About Us:
SamSha Marketing is a dynamic and growing digital marketing agency, proudly operating as a sister concern of Spicos Media Communication. We specialize in delivering innovative, data-driven marketing solutions for global clients, with a strong focus on creativity, performance, and emerging technologies.
Role Overview:
We are looking for a highly skilled Social Media & Performance Marketing Specialist who can independently manage and execute organic and paid marketing strategies across multiple platforms. The ideal candidate should also have hands-on experience in email marketing and cold outreach, along with strong knowledge of AI tools, content creation, and prompt engineering. Experience working with clients in the USA and Europe is highly preferred.
This is a part-time role requiring approximately 4.5 hours per day, with a fixed monthly compensation of INR 10,000.
Key Responsibilities:
- Plan, develop, and execute organic social media strategies across Facebook, Instagram, Twitter (X), and LinkedIn
- Manage and optimize paid advertising campaigns on Meta Ads (Facebook & Instagram), LinkedIn Ads, Twitter Ads, and Google Ads
- Design and execute email marketing campaigns, including newsletters, drip sequences, and automation workflows
- Plan and execute cold outreach campaigns (email & LinkedIn) for lead generation and business development
- Create engaging, high-quality content tailored to different platforms and audiences
- Utilize AI tools for content creation, campaign optimization, personalization, and performance analysis
- Develop and refine AI prompts for efficient and scalable content generation
- Monitor campaign performance, analyze metrics, and generate actionable insights
- Stay updated with the latest trends in social media, digital marketing, email marketing, and AI technologies
- Collaborate with design and content teams to ensure brand consistency
- Manage and communicate with international clients, particularly from the USA and Europe
Required Skills & Qualifications:
- Proven experience in social media marketing (organic + paid)
- Strong hands-on experience with Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Twitter Ads, and Google Ads
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo, or similar)
- Proven experience in cold email outreach, lead generation, and CRM tools
- Familiarity with AI tools such as ChatGPT, Midjourney, Jasper, or similar platforms
- Strong understanding of AI prompting and AI-driven content workflows
- Excellent content creation, copywriting, and communication skills
- Analytical mindset with experience using tools like Google Analytics and campaign dashboards
- Experience working with USA/European clients or markets is highly preferred
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
Preferred Qualifications:
- Certifications in Google Ads, Meta Ads, Email Marketing, or Digital Marketing
- Experience in performance marketing, funnels, and conversion optimization
- Basic understanding of SEO and website analytics
What We Offer:
- Opportunity to work with international clients
- Exposure to cutting-edge AI marketing tools and strategies
- Collaborative and growth-focused work environment
- Competitive salary and performance-based incentives
How to Apply:
Interested candidates are requested to share their CV, portfolio, and a cover letter highlighting relevant experience, past campaign results, and expertise in social media, paid ads, and outreach strategies at:
samshamarketing@gmail.com
Click on Apply to know more.