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About the job
Social Media, Organic growth Executive
About Camia
Camia is built on a simple biological truth: no two bodies are the same.We create care that works with the body — not against it.We don’t correct.We don’t standardise.We respect individuality.“There is no one else like you.”
Role Overview
We’re looking for an Organic Lead who understands that digital/social media is not distribution — it’s relationship building.
You will be responsible for shaping Camia’s organic presence across platforms and building a thoughtful, engaged, intelligent community around the brand.
This is not meme marketing.This is philosophy-led growth.
- Key ResponsibilitiesOwn and execute Camia’s organic social strategy (Instagram, LinkedIn, YouTube, emerging platforms)
- Build and nurture community conversations aligned with brand philosophy
- Drive meaningful engagement (not vanity metrics)
- Influencer and UGC Content management
- management of innovative formats like Podcast, webinar, exclusive content with experts in personal care
- Develop content calendars rooted in brand thinking
- Manage comments, DMs, and customer conversations with empathy
- Translate product science into simple, human language
- Identify and collaborate with aligned creators (not trend-chasers)
- Track organic KPIs and community health metrics
- What We’re Looking For
- 3–6 years in organic social / community roles (D2C preferred)
- Strong understanding of storytelling + brand voice
- Experience scaling organic growth without aggressive tactics
- Ability to think long-term brand, not short-term spikes
- High emotional intelligence
- Deep understanding of Instagram ecosystem
- Bonus: experience in personal care / wellness / biology-led brands
- What This Is Not
- Not trend-hopping
- Not discount-pushing
- Not influencer spam
- Not engagement pods
- person already drawing 6L+ CTC please excuse
The job location is onsite fulltime in Vashi, and it's a 5 days/week job profile.
Candidates with higher budget expectations pls excuse
- Write me a detailed note on how you would like to grow brand in next 24 months positioning as premium natural brand and send to falgun@plugnplayglobal.com and based on that we can connect and discuss.
- also send your social handles which you have grown or contributed in growth.
Click on Apply to know more.