The Visual House
Website:
thevisualhouse.in
Job details:
Job Title: Social Media Account Manager
Department
Client Servicing
Location
Delhi
Experience
5–8 Years
Employment Type
Full-Time
About the Role
We are looking for a proactive and client-focused Social Media Account Manager to lead key client accounts and drive strategic communication initiatives. The ideal candidate will have a strong background in advertising, branding, digital marketing, and integrated communication, with the ability to manage client relationships while coordinating cross-functional teams to deliver impactful campaigns.
Key Responsibilities
Client Management
- Serve as the primary point of contact for assigned clients.
- Build and maintain strong, long-term client relationships.
- Understand client objectives, business challenges, and marketing goals.
- Present campaign ideas, creative concepts, and performance reports.
- Manage client expectations and ensure timely communication.
Account & Project Management
- Lead end-to-end execution of integrated marketing and advertising campaigns.
- Coordinate with Creative, Copy, Design, Digital, Media, Production, and Strategy teams.
- Prepare project timelines, budgets, and resource plans.
- Ensure projects are delivered on time, within scope, and within budget.
- Maintain quality control across all deliverables.
Strategy & Campaign Planning
- Develop integrated communication strategies across digital, social media, ATL, BTL, and influencer marketing.
- Collaborate with the strategy team to identify market opportunities and campaign directions.
- Translate client briefs into actionable project plans.
- Monitor campaign performance and recommend optimization strategies.
Business Development
- Identify opportunities for account growth and cross-selling agency services.
- Contribute to new business pitches and presentations.
- Support proposal development and commercial negotiations.
Team Leadership
- Mentor and guide Account Executives and Account Managers.
- Allocate work efficiently across team members.
- Foster collaboration between internal departments.
- Ensure adherence to agency processes and service standards.
Reporting & Analytics
- Track campaign KPIs and prepare client performance reports.
- Analyze campaign effectiveness and present actionable insights.
- Monitor budgets, profitability, and account health.
Required Skills
- Strong client servicing and relationship management skills.
- Excellent communication and presentation abilities.
- Strong understanding of advertising, branding, digital marketing, and social media.
- Experience managing integrated marketing campaigns.
- Project management and multitasking skills.
- Budget management and commercial understanding.
- Negotiation and problem-solving abilities.
- Leadership and team management skills.
- Proficiency in Microsoft Office, Google Workspace, and project management tools.
Preferred Qualifications
- Bachelor's degree in Marketing, Advertising, Mass Communication, Business Administration, or a related field.
- MBA or equivalent qualification is an added advantage.
Preferred Experience
- 5–8 years of experience in an advertising, media, branding, or integrated communication agency.
- Experience handling multiple high-value client accounts.
- Exposure to digital marketing, influencer campaigns, media planning, and brand strategy.
- Proven track record of client retention and business growth.
What We Offer
- Opportunity to work with leading brands across industries.
- Collaborative and creative work environment.
- Career growth and leadership opportunities.
- Competitive salary and performance-based incentives.
Click on Apply to know more.