Website:
sortifyindia.com
Job details:
🚀 Social Media + Content + Video Intern
📍 Sortify India | Navi Mumbai (Work From Office – Mandatory)
⏳ Duration: Minimum 6 Months (Mandatory)
🏢 Company Description
Sortify India is a fast-growing D2C brand building India’s most trusted platform for refurbished laptops.
We enable students, startups, SMEs, corporates, and institutions to access high-performance laptops at 1/3rd the cost of new devices, while solving for affordability and e-waste.
Every device undergoes rigorous testing, refurbishment, and quality checks, backed by a 1-year warranty and buyback options.
We’re not just selling laptops — we’re building a trust-first, content-led brand in a high-consideration category.
🎯 Role Description
This is a full-time, on-site internship based in Navi Mumbai.
You will work directly with the founder (ISB) to build Sortify India’s content engine from scratch — across social media, video, and website.
This is not a typical marketing role — this is 0 → 1 brand building through content.
🔥 What You’ll DoA. Video Content Creation (Core Focus)
- Shoot, edit, and publish Reels, Shorts & video content
- Experiment with hooks, storytelling & viral formats
- Capture behind-the-scenes, founder stories & user journeys
- Build high-converting product & trust-driven content
B. Social Media & Content Strategy
- Manage Instagram, LinkedIn & YouTube
- Plan & execute a weekly content strategy
- Identify what works vs what doesn’t → double down on winners
- Maintain brand voice, consistency & positioning
C. UGC & Creator Ecosystem
- Build a pipeline of UGC creators (students, founders, users)
- Drive testimonials, campus content & real user stories
- Collaborate with micro-creators for distribution & reach
D. Shopify & Website Management (Must-have)
- Handle basic Shopify updates (products, banners, landing pages)
- Improve UX, CTAs & conversion flows
- Support SEO-driven content (product pages, blogs)
E. Growth, Experiments & Analytics
- Track content performance (views, retention, conversions)
- Study competitors & trends → adapt fast
- Run content experiments with clear learning loops
🧠 Who Should Apply
- Strong in video editing (CapCut / Premiere Pro / Final Cut)
- Understands content trends + storytelling
- Has basic Shopify knowledge (mandatory)
- Obsessed with content, reels & brand building
- Can take ownership (not just execution)
- Comfortable working in a fast-paced startup environment
🛠 Skills Required
- Canva
- CapCut / Premiere Pro / Final Cut
- Social Media Marketing
- Content Strategy & Creative Writing
- Basic SEO & Digital Marketing
- Shopify (must-have)
- Communication (spoken & written)
👤 Who You Are
- A student/fresher passionate about content, marketing & startups
- Someone who wants to learn by doing, not by watching
- Comfortable with experimentation, ambiguity & ownership
- Ready to work closely with the founder and build from scratch
🎁 Perks
- Work directly with the Co-Founder (ISB)
- Real exposure to building a D2C brand from 0 → 1
- Learn content, growth & performance marketing deeply
- Certificate + strong Letter of Recommendation
- High chance of full-time conversion
- Opportunity to build your personal brand alongside
⚡ Why This Role is Different
This is NOT a “post and schedule” internship.
You’ll be:
- Building a brand from scratch
- Testing what actually drives sales, not just views
- Understanding how content = revenue
- Working on real business problems, not dummy tasks
📩 How to Apply
Send:
- Your portfolio / past work
- 2 content ideas for a refurbished laptop brand
📧 Apply via DM / Email: [manas@sortifyindia.com]
- Stipend range (even ₹7–10k changes quality dramatically)
- “Fast-track to Content Lead role in 6–9 months”
Click on Apply to know more.