Comfort Click
Website:
comfortclick.eu
Job details:
SEO Team Lead – AI Search & Organic Growth
We are looking for an experienced SEO Team Lead to drive organic growth, visibility, and revenue contribution across multiple markets. The ideal candidate will have strong expertise in eCommerce SEO, AI-driven search optimization, and content strategy, with the ability to build scalable organic growth initiatives that perform across both traditional search engines and AI-powered search experiences such as AI Overviews and AI assistants.
This role requires a balance of strategic thinking, technical SEO expertise, content leadership, and revenue-focused execution.
About Us
Join Comfort Click, a premier e-commerce multinational specializing in branded nutraceuticals, vitamins, minerals, and healthcare products for humans and pets. Since our inception in 2005, we have rapidly expanded across Europe and continue to strengthen our footprint globally.
In 2025, Comfort Click became a proud part of Zydus Wellness Ltd., one of India’s most respected and publicly listed healthcare and wellness companies. Backed by the legacy, trust, and innovation of Zydus, we are now entering an exciting new phase of growth -combining our strong e-commerce expertise with the stability and scale of a global healthcare leader.
Our UK headquarters, along with our dynamic Indian offices in Hyderabad and Vadodara, are at the forefront of continuous innovation, strongly focused on nurturing in-house talent. We cultivate a collaborative and entrepreneurial culture, where decision-making is swift, ideas are valued, and your contributions make a visible impact. At the same time, being part of Zydus Wellness provides the credibility, career stability, and opportunities that come with a world-renowned healthcare group.
Be part of Comfort Click’s exhilarating growth story within the Zydus family, where your career is empowered by both speed and scale.
Key Responsibilities
- SEO Strategy & Revenue Ownership
- Define and execute market-wise SEO strategies aligned with business and revenue goals
- Drive organic growth through commercial keywords, category expansion, and product visibility
- Focus on improving organic revenue and conversions, not just traffic growth
- Identify growth opportunities across international and domestic markets
- Content Strategy for AI & Search
Develop and execute content strategies optimized for both traditional and AI-driven search environments.
Build Content That Is
- Intent-driven and answer-focused
- Structured for featured snippets and AI extraction
- Focused on solving real user queries and pain points
Develop
- FAQ-based content
- “Best for” and comparison pages
- How-to guides and informational content
- Strong topical authority and internal linking structures
- On-Page SEO & E-E-A-T optimization
- Optimize product, category, and blog pages for search intent, conversion, and content depth
- Improve page structure, metadata, content clarity, and keyword mapping
- Ensure health and supplement-related content complies with industry guidelines
- Build and strengthen E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals across the website
- Technical SEO
- Maintain strong website health, crawlability, indexing, and overall SEO performance
- Work closely with the development team on:
- Core Web Vitals optimization
- Structured data implementation (FAQ, Product, How To schema)
- Shopify SEO enhancements
- Ensure SEO-safe website deployments, migrations, and technical updates
- Monitor and resolve technical SEO issues proactively
- AI-Ready Content Structuring
- Structure website content for:
- Featured snippets
- AI-generated answers and summaries
- Utilize AI tools such as ChatGPT and Claude.ai for:
- Content ideation
- Research support
- Content brief creation
- Draft assistance
- Ensure human validation, accuracy, and quality control across all published content
- Data, Reporting & Insights
Track, Analyze, And Report Key SEO Performance Metrics, Including
- Organic revenue
- Organic traffic and keyword rankings
- Organic conversion rate
- Featured snippet visibility
Use Tools Such As
- Google Search Console
- Google Analytics 4
- SEO platforms like Ahrefs, SEMrush, or Screaming Frog
Identify
- Growth gaps
- Optimization opportunities
- Quick wins and long-term improvements
- Team Leadership
- Lead, mentor, and manage SEO executives and content contributors
- Define and monitor clear KPIs related to:
- Revenue contribution
- Organic growth
- Execution timelines
- Content quality
- Ensure timely and high-quality execution across markets and projects
- Cross-Functional Collaboration
- Collaborate with PPC teams for keyword and landing page alignment
- Work with CRO teams to improve conversion performance
- Support product launches, campaigns, and seasonal initiatives with SEO strategies
- Coordinate with content, design, and development teams for smooth execution
Qualification
- 5-8 years of hands-on SEO experience with strong exposure to eCommerce/D2C businesses
- Proven experience in driving organic revenue growth
- Strong understanding of: Technical SEO, On-page SEO, Content strategy, Search intent and
- keyword mapping, AI-driven search optimization
- Experience working with Shopify or similar CMS platforms
- Familiarity with structured data/schema implementation
- Strong analytical and problem-solving skills
- Ability to translate SEO efforts into measurable business impact
Benefits
- Market-leading pay rates.
- Performance-based incentives.
- 95% of management promoted from within.
- Service recognition awards.
- Dynamic, motivated international team.
- Regular performance recognition awards.
- Fantastic social events.
Comfort Click is a proud equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, national origin, disability status, sexual orientation, or any other characteristic protected by law.
We are committed to the full inclusion of all qualified individuals. If you are an individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting us at recruitment@comfortclick.co.uk.
Click on Apply to know more.