Website:
Job details:
Company Description Asteam Techno Solutions Pvt Ltd (formerly Asteam Technologies) is a leading provider of automation, instrumentation, and software solutions in India and international markets. Headquartered in Surat, Gujarat, the company supplies high-quality materials and services across India, supporting diverse industrial and technological needs. Asteam Techno Solutions is strongly focused on delivering reliable advice, sales, and technical support to help clients maximize the value of their automation investments. The company works with major global brands such as Wonderware (AVEVA), Allen Bradley, Siemens, Schneider, Yaskawa, ABB, Mitsubishi, Phoenix, MOXA, Advantech, Atop Technologies, and many other automation manufacturers. This broad portfolio offers team members exposure to advanced industrial technologies and complex, real-world applications.
Role Description The SEO / PPC Specialist role is a full-time, on-site position based in Surat, Gujarat. The specialist will plan, implement, and optimize SEO and PPC strategies to increase organic visibility, drive qualified traffic, and generate leads for the company’s automation and technology solutions. Day-to-day responsibilities include conducting keyword research, performing technical and on-page SEO audits, managing paid search campaigns, optimizing ad copies and landing pages, tracking performance in analytics tools, and preparing regular performance reports. The role also involves collaborating with marketing and sales teams to align campaigns with business goals, monitoring industry trends and competitors, and continuously testing and refining strategies to improve ROI. The ideal candidate is analytical, detail-oriented, and able to translate data insights into actionable recommendations.
Qualifications
- Ability to perform strategic Keyword Research and manage On-Page SEO optimization for websites and landing pages.
- Experience conducting comprehensive SEO Audits to identify technical, content, and structural improvements.
- Knowledge of Link Building techniques and ethical outreach practices to improve domain authority and search rankings.
- Proficiency in Web Analytics tools (e.g., Google Analytics, Search Console) to monitor performance, track conversions, and generate reports.
- Hands-on experience managing PPC campaigns (e.g., Google Ads, Bing Ads), including bid management, ad copy creation, and A/B testing.
- Familiarity with SEO and PPC best practices, search engine algorithms, and current digital marketing trends.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Effective communication skills and the ability to collaborate with cross-functional teams.
- Bachelor’s degree in Marketing, Business, Computer Science, or a related field,
Click on Apply to know more.