Think Shaw
Website:
thinkshaw.com
Job details:
We are looking for an experienced SEO & Growth Marketing Manager to grow the organic visibility, traffic, engagement, and conversions of our iGaming projects.
The ideal candidate should have practical experience in SEO, competitor research, digital PR, link building, CRO, and AI-assisted marketing.
Key Responsibilities- Develop and execute SEO strategies to improve organic traffic, rankings, and conversions.
- Conduct keyword research and identify opportunities based on search intent, competition, and business value.
- Review competitors weekly to understand what is helping them perform better and recommend actions we can take.
- Perform technical and on-page SEO audits using tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, and Screaming Frog.
- Optimize website pages, landing pages, and blog content for search engines, user experience, and conversions.
- Identify content gaps and recommend new pages, articles, campaigns, and promotional opportunities.
- Manage guest-post and digital PR outreach, including prospect research, communication, negotiation, and placement tracking.
- Analyze user behaviour and recommend practical CRO improvements to page layouts, content, calls to action, and user journeys.
- Work with content, design, development, and outreach teams to ensure projects are completed correctly and on time.
- Use tools such as ChatGPT, Gemini, Perplexity, and Claude for research, content support, competitor analysis, and reporting.
- Track rankings, traffic, backlinks, engagement, and conversions, and provide clear recommendations based on the results.
- Stay updated with Google algorithm changes, AI search developments, and iGaming industry trends.
Click on Apply to know more.