KORA by Nilesh Mitesh
Website:
koranm.com
Job details:
· Ensure adherence to company’s Code of Conduct & other professional policies as may be rolled out from time to time.
· Perform on-page SEO (meta tags, titles, headers, URL structuring) for product pages, category pages, and blog content.
· Conduct regular SEO audits to identify and fix issues like broken links, page speed, and user experience concerns.
· Conduct in-depth keyword research focused on ethnic wear, celebrations, and wedding fashion.
· Optimize website content based on high-converting, trending, and long-tail keywords relevant to the industry.
· Collaborate with content writers and marketing teams to create SEO-optimized blog posts, product descriptions, and category pages.
· Develop content around festivals, weddings, and cultural events to align with user search intent.
· Build high-quality backlinks through fashion, lifestyle, and cultural blogs, websites, and influencer collaborations.
· Monitor backlink health and ensure compliance with search engine guidelines.
· Optimize the brand’s presence for local searches, including Google My Business, local directories, and geo-targeted pages.
· Enhance location-based discoverability for ethnic and celebration wear searches.
· Track and analyze SEO performance using Google Analytics, Google Search Console, and SEO tools.
· Prepare monthly reports on key metrics like organic traffic, keyword rankings, and conversion rates.
· Monitor competitor SEO strategies to identify opportunities for growth.
· Stay updated on SEO trends, algorithm updates, and industry best practices.
· Work closely with social media, paid marketing, and design teams to align SEO strategies with digital campaigns.
· Ensure design elements are optimized for SEO without compromising user experience.
· Optimize product listings with SEO-friendly titles, descriptions, and images to improve discoverability.
· Enhance the user experience to reduce bounce rates and increase conversions.
· Ensure mobile-friendly website optimization to improve search rankings and user experience.
· Manage schema markup, redirects, XML sitemaps, and crawlability for technical SEO enhancements.
Click on Apply to know more.