Website:
yoitconsulting.com
Job details:
Job Role : Senior Visual merchandiser-Large format MBO
Location : Head Office, Kundli,Sonipat
Experience : 5-10years
Department : visual merchandising
Reporting : Head-Retail
Must have- MBO Visual Strategy & Brand Representation ,In-Store Execution & Coordination , Stakeholder & Partner Management, Store Audits & Performance Monitoring, Training & Capability Building , Business & Commercial Focus .
Key Responsibilities
MBO Visual Strategy & Brand Representation :
- Develop and execute VM strategies specifically for large format MBO environments (Shoppers Stop, Reliance Trends, Lifestyle, Central, etc.).
- Ensure strong brand visibility within allocated bays, fixtures, and shop-in-shop formats.
In-Store Execution & Coordination
- Execute seasonal VM rollouts, product launches, promotions, and sale setups across MBO stores.
- Optimize bay layouts, mannequin styling, wall merchandising, folding standards, and signage to drive conversions.
- Work closely with MBO store VM teams to ensure correct implementation of brand VM standards.
Stakeholder & Partner Management
- Liaise with regional managers, and store teams to align on VM execution.
- Coordinate with internal sales, merchandising, and marketing teams to ensure product availability and correct assortments for VM.
- Manage vendors for MBO-specific fixtures, props, signage, and branding elements as per approved guidelines.
Store Audits & Performance Monitoring
- Conduct regular store visits and VM audits across PAN India MBO locations.
- Track compliance, identify gaps, and ensure timely corrective actions.
- Analyse sales performance, sell-through, and productivity by bay to refine VM strategies.
Training & Capability Building
- Train MBO VM teams and internal sales staff .
- Develop simplified VM toolkits, manuals, and visual decks suitable for MBO execution.
- Support new MBO store launches and expansions.
Business & Commercial Focus
- Work closely with the sales team to support monthly, seasonal, and sale targets.
- Use VM to push focus categories, new arrivals, and high-margin products.
- Monitor VM budgets for MBOs and ensure optimal ROI on visual investments.
Key Skills & Competencies
- Strong understanding of large format MBO retail dynamics and space constraints.
- Excellent negotiation and coordination skills with external store VM teams.
- Commercial mindset with strong sales and conversion orientation.
- High adaptability to multiple store formats and operational realities.
- Strong planning, execution, and follow-through skills.
Click on Apply to know more.