Senior Social Media Lead

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Job details:

Industry: F&B / Hospitality

Experience: 4–7 years preferred

Key Responsibilities

• Develop and execute social media strategy for restaurant and hospitality brands.
• Manage content planning, posting schedules, and campaign calendars across Instagram, Facebook, LinkedIn, and other platforms.
• Coordinate with creative teams, photographers, and videographers for content production.
• Monitor engagement, reach, and social media analytics to optimize campaigns.
• Plan influencer collaborations and brand partnerships.
• Manage paid social campaigns and performance marketing.
• Stay updated with social media trends, viral formats, and F&B marketing trends.

Required Skills

• Strong understanding of social media algorithms and growth strategies
• Experience in restaurant or hospitality marketing
• Content planning and campaign execution
• Influencer marketing
• Basic knowledge of paid ads and performance metrics

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