Unique Publishers
Website:
uniquepublishers.in
Job details:
Company Description
Unique Publishers (I) Pvt. Ltd., the oldest and largest publisher for Civil Services Examinations in India, has been a trusted name in competitive exam preparation since 1969. With a strong foundation in preserving heritage, sharing knowledge, and fostering success, the company has supported countless students aspiring to become future leaders. Known for its comprehensive materials in Competitive Examinations and English Literature, Unique Publishers continues to push boundaries, empowering students to achieve their goals.
Role Description
This is a full-time, on-site Senior Social Media Executive role, located in Preet Vihar. The Senior Social Media Executive will develop and execute comprehensive social media strategies to enhance online presence and audience engagement. Daily responsibilities include managing social media accounts (posting, monitoring, and responding to interactions), creating compelling content, analyzing performance metrics, planning campaigns, and staying updated with current trends. Collaboration with internal teams to align social media activities with branding and marketing goals is essential.
Qualifications
- Proficiency in social media management, including platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube
- Expertise in Content Creation, Content Planning, and Social Media Campaign Strategy
- Knowledge of Social Media Analytics, Reporting Tools, and measuring campaign performance
- Experience with Social Media Advertising, including running and optimizing paid campaigns
- Strong copywriting, proofreading, and editing skills for engaging and effective communication
- Ability to adapt to social media trends and craft innovative strategies
- Familiarity with graphic design tools such as Canva, Adobe Creative Suite, or similar platforms
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent work experience
- Experience in the publishing or education sector is an advantage
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