Glad U Came
Website:
gladucame.in
Job details:
Company Description GLAD U CAME PVT LTD. is an award‑winning public relations and influencer marketing boutique agency based in Mumbai, specializing in fashion, beauty, entertainment, food, technology, travel, and related lifestyle sectors. The agency has partnered with leading brands such as OYO, Lotus Herbals, Revlon India, Renee Cosmetics, Vero Moda, Boult Audio, Celio, and many more. Known for its tailored, cost‑effective solutions, GLAD U CAME focuses on the unique needs of each brand rather than using a one‑size‑fits‑all approach. The agency has received multiple industry recognitions, including DIGIXX Digital PR Agency of the Year and several marketing and PR awards, and manages India’s top fashion weeks. With strong expertise in press placements, celebrity collaborations, influencer relations, and strategic alliances, GLAD U CAME is a trusted partner for brands seeking impactful visibility and growth.
Role Description The Senior Social Media Executive will manage and grow the agency’s and clients’ social media presence across platforms such as Instagram, Facebook, Twitter, LinkedIn, and emerging channels. This is a full-time on-site role based in Mumbai, involving daily content planning, copywriting, scheduling, and publishing. The role includes overseeing social media calendars, coordinating with the design and PR teams, and ensuring brand consistency and timely campaign execution. The Senior Social Media Executive will monitor performance metrics, analyze insights, and optimize strategies to increase engagement, reach, and conversions. They will also stay updated on trends, manage community interactions, handle social media collaborations with influencers, and support reporting and presentations for clients.
Qualifications
- Candidates should possess strong social media management skills, including platform handling, content scheduling, and community engagement.
- Candidates should possess content creation and copywriting skills, including short-form writing, caption development, and basic storytelling for digital platforms.
- Candidates should possess skills in social media analytics and reporting, with the ability to interpret data and optimize campaigns based on insights.
- Candidates should possess collaboration and stakeholder management skills, including coordination with internal teams, designers, PR professionals, and influencers.
- Candidates should possess familiarity with digital marketing best practices, including understanding of brand positioning, online reputation, and campaign execution.
- Relevant qualifications such as a bachelor’s degree in Marketing, Mass Media, Communications, or a related field are beneficial.
- Previous experience in social media roles within PR, influencer marketing, or lifestyle, fashion, beauty, or entertainment sectors is an advantage.
- Strong written and verbal communication skills, attention to detail, and the ability to work in a fast-paced, deadline-driven environment are essential.
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