Kanerika Inc.
Website:
kanerika.com
Job details:
Role Overview
Kanerika is looking for a Senior SEO Strategist who doesn’t just “optimize pages,” but builds scalable, AI-driven growth systems. This role sits at the intersection of SEO, automation, and revenue strategy—where experimentation meets execution.
You will be responsible for driving organic growth that contributes directly to a $35M pipeline target for 2026, while positioning Kanerika as a globally recognized data & AI brand across the U.S. and Europe.
This is a player-coach role—you’ll execute hands-on while mentoring junior talent and building repeatable systems that scale.
Why Kanerika
At Kanerika, we operate like a lab more than a factory. Ideas get tested. Systems get rebuilt. What worked yesterday is challenged today.
You’ll work on:
● Cutting-edge AI + SEO convergence (programmatic, Agentic workflows)
● High-impact global campaigns across North America and Europe
● A culture that values ownership, speed, and intellectual curiosity
Requirements
Key Responsibilities
1. SEO Strategy & Revenue Alignment
● Build and execute a global SEO strategy aligned to a $35M revenue pipeline target (2026)
● Identify high-intent keyword clusters across services, solutions, and migration-led growth pages
● Own organic contribution to pipeline, not just traffic metrics
2. Core SEO Execution (Foundational Excellence)
This is where consistency beats cleverness.
● Conduct comprehensive keyword research (short-tail, long-tail, intent-driven clustering)
● Perform on-page optimization:
○ Meta titles, descriptions, headers
○ Keyword placement and semantic optimization
○ Content structure and readability
● Manage technical SEO hygiene:
○ Crawl ability, indexing, XML sitemaps, robots.txt
○ Core Web Vitals and page speed optimization
○ Fixing broken links, redirects, canonical issues
● Execute internal linking strategies to improve authority flow and discover-ability
● Perform regular SEO audits and implement fixes proactively
● Monitor rankings, traffic, and engagement metrics using SEO tools
3. AI-Driven & Programmatic SEO
● Design and deploy programmatic SEO frameworks using AI workflows
● Implement SEO GEO scripting using Claude Code or equivalent tools to scale content and optimization
● Build systems for high-volume page generation with quality control
4. Automation & Cloud-Driven SEO Operations
● Leverage cloud automation to streamline SEO workflows (audits, reporting, publishing)
● Build repeatable pipelines for:
○ Content production
○ Internal linking
○ Technical SEO checks
● Focus on efficiency and scale over manual execution
5. Content Strategy & Optimization
● Partner with content teams to develop SEO-driven content calendars
● Optimize existing content for:
○ Improved rankings
○ Higher engagement and conversions
● Ensure alignment with search intent across the funnel (TOFU, MOFU, BOFU)
● Drive content refresh and pruning strategies
6. Experimentation at Scale
● Run small-scale SEO experiments rapidly, then scale winning strategies
● Test:
○ Content formats
○ SERP features
○ AI-generated vs human-assisted content
● Establish a continuous optimization loop
7. Authority Building & Link Growth Engine
● Own and scale:
○ Link insertions
○ Guest posting programs
○ Link exchanges and partnerships
● Conduct backlink audits and disavow toxic links where necessary
● Manage and grow inbound requests for collaborations and paid placements
● Build a sustainable backlink acquisition engine that compounds over time
8. Global Brand Expansion
● Strengthen Kanerika’s search visibility in the U.S. and Europe
● Localize and optimize content for regional search behavior and intent
● Position Kanerika as a thought leader in data, AI, and analytics
9. Analytics, Reporting & Insights
● Track and report on:
○ Organic traffic
○ Keyword rankings
○ Conversion rates and pipeline contribution
● Use tools like:
○ Google Analytics
○ Google Search Console
○ SEO platforms (Ahrefs, SEMrush, etc.)
● Translate data into actionable insights and strategy adjustments
10. Team Leadership & Mentorship
● Mentor and coach junior SEO resources
● Establish SOPs and quality benchmarks
● Operate as a hands-on leader (player-coach mindset)
11. Thought Leadership & Continuous Learning
● Stay ahead by actively following SEO and AI thought leaders
● Bring in new ideas from:
○ AI search evolution
○ Algorithm shifts
○ Emerging tooling ecosystems
Qualifications
● 5–8+ years in SEO, preferably in B2B, SaaS, or consulting environments
● Proven experience in driving measurable pipeline or revenue via SEO
● Strong hands-on experience across:
○ Technical SEO
○ On-page & off-page SEO
○ Content strategy
● Experience with AI-assisted SEO workflows and automation tools
● Familiarity with programmatic SEO and large-scale content systems
● Experience with cloud platforms or automation frameworks is a plus
What We’re Looking For
Someone who respects the basics—but doesn’t stop there.
● Meticulous with fundamentals, but always thinking ahead
● Experimental and data-driven
● Industrious and execution-focused
● Able to balance precision with speed
● Comfortable operating in a world where SEO is rapidly evolving with AI
Success Metrics
● Contribution to $35M marketing pipeline (2026)
● Growth in organic traffic and qualified leads
● Improvement in keyword rankings and SERP visibility
● Increase in domain authority and backlink quality
● Scalable SEO systems and automation frameworks deployed
Click on Apply to know more.