EIZO
Website:
eizoglobal.com
Job details:
Role Summary
The Senior Sales & Applications Manager is a customer-facing, revenue-generating role responsible for driving end-to-end solution sales across healthcare institutions.
This role combines clinical understanding, technical expertise, and sales acumen to identify opportunities, engage stakeholders, design tailored solutions, and close high-value deals. The individual will own the sales cycle—from opportunity creation to closure—by positioning integrated healthcare solutions that deliver measurable clinical and operational value.
Key Responsibilities
1. Revenue Ownership & Business Development
- Own and drive revenue targets across assigned accounts/territory
- Identify, qualify, and develop new business opportunities within hospitals and healthcare institutions
- Build and manage a strong sales pipeline to ensure consistent business growth
- Drive end-to-end sales cycle from lead generation to deal closure
2. Solution Selling & Customer Engagement
- Engage with clinicians, biomedical teams, and hospital management to understand clinical workflows and challenges
- Position integrated solutions by clearly articulating value proposition, ROI, and workflow impact
- Develop customized solution strategies aligned to customer needs and business objectives
- Build long-term relationships with key decision-makers and influencers
3. Demonstrations & Technical Sales Leadership
- Lead product demonstrations and Proof of Concepts (PoCs) as a core sales tool to influence buying decisions
- Tailor demonstrations to highlight clinical relevance and operational efficiency gains
- Act as a trusted advisor to customers during evaluation and decision-making stages
4. Solution Design & Commercial Proposals
- Design end-to-end solution configurations across OR integration, visualization, and healthcare IT offerings
- Prepare and present:
- Commercial proposals
- BOQs and system architecture
- Tender submissions
- Drive pricing discussions by linking solution value to customer outcomes
- Ensure proposals are competitive, accurate, and aligned for closure
5. Deal Closure & Negotiation
- Lead or actively support commercial negotiations and deal structuring
- Address customer objections with technical and clinical clarity
- Collaborate with internal teams (service, delivery, management) to remove deal blockers
- Drive timely closures and achieve quarterly and annual sales targets
6. Account Growth & Strategic Expansion
- Manage and grow key accounts through upselling, cross-selling, and repeat business
- Identify opportunities for long-term partnerships and multi-department deployments
- Develop reference sites and leverage customer success stories to drive new business
7. Sales Execution & Market Intelligence
- Maintain accurate tracking of pipeline, forecasts, and sales activities
- Provide insights on market trends, competitor activities, and customer feedback
- Continuously refine sales approach to improve win rates and sales cycle efficiency
Key Performance Indicators (KPIs)
- Achievement of revenue targets (quarterly & annual)
- Pipeline generation and conversion rate
- Average deal size and sales cycle time
- Demo/PoC effectiveness in influencing closures
- Customer acquisition and account growth
- Customer satisfaction and retention
- Regular updates of opportunities on the CRM portal
Preferred Qualifications & Skills
- Bachelor’s degree in Biomedical Engineering / Electronics / Instrumentation / Healthcare IT
- 8-10 years of experience in solution sales / medical devices / healthcare IT / OR integration
- Strong understanding of hospital workflows, especially Operating Room (OR) environments
- Proven track record in B2B sales and deal closures
- Strong communication, presentation, and negotiation skills
- Ability to engage with clinical and non-clinical stakeholders
- High ownership mindset with results-driven approach
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