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About Apply
APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. We are the partner of choice for brands like Arc'teryx, NFL, Lululemon, and Kraft Heinz. For more information, visit applydigital.com.
LOCATION: APPLY is hybrid/remote-friendly. The preferred candidate should be based in Latin America, preferably working in hours that align to PT (Pacific Timezone) or ET (Eastern Timezone). Candidates located in Santiago, Chile are able to work out of our Santiago office as remote/hybrid employees. Candidates located outside of Santiago, Chile will be fully remote employees.
The Role
As a Senior Product Manager / Product Consultant, you will act as a strategic advisor and hands-on leader for our client engagements, translating complex business needs into high-impact digital product strategies.
- Product Strategy & Vision: Build and champion product strategies throughout client engagements; brief and inspire internal multidisciplinary teams to deliver on that vision.
- Research & Discovery: Retrieve and analyze feedback from end-users, client stakeholders, and research. Facilitate alignment workshops to shape requirements, features, and end products.
- Roadmapping & Governance: Take full ownership of creating product plans and roadmaps with buy-in from executive stakeholders. Organize releases and priorities aligned with business ROI.
- PRD & Documentation: Prepare and review detailed Product Requirements Documents (PRD). Ensure requirements (business, UX, technical, non-functional, and operational) are meticulously documented, communicated, and kept up to date.
- Measurement & Optimization: Define measurement plans and KPIs for digital products. Analyze usage data to continuously recommend product iterations and expansion.
- Consultative Execution:** Act as a strategic partner—not an order-taker. Navigate constraints, resolve conflicting requirements, and drive measurable value for both client and customer.
Responsibilities
- Build and champion product strategies and vision throughout client engagements, as well as brief and inspire internal team members to deliver on that vision.
- Retrieve and analyze feedback from customers, stakeholders, other teams, and various research methods, workshop facilitation methodologies to shape requirements, features and end products.
- Take ownership over creating product plans and roadmaps with the buy-in of executive stakeholders.
- Prepare and review product requirements documents (PRD) — be meticulous in ensuring requirements of all types (client, business, user experience, design, technical, non-functional) are understood, documented, kept up-to-date, conflicts resolved, and finally communicated in a timely fashion to team members and client stakeholders.
- Organize product releases and priorities properly, ensuring compliance with business value expectations.
- Prepare recommendations to track product use and impact end users — define measurement plans for the digital products that we design and build. Build your skills using a repertoire of analytics tools.
- Ensure requirements have been delivered to specifications, defects have been managed through to resolution, and assess readiness for launch.
- Continuously prepare recommendations to expand product base and vision — based on data and research-driven insight.
- Add value to the team — you are not just an order-taker. You understand what it means to drive ROI through business and customer value, you understand the constraints from all directions, and you use your consultative skills to make recommendations to move vision forward.
Telco Product Experience (required)
You have shipped and operated digital products for telecommunications operators, with demonstrable experience across several of the following domains:
- Self-service in remote channels — IVR, WhatsApp and conversational assistants.
- Self-service in owned channels — mobile app and authenticated web (My Account).
- Sales and awareness products — public website, acquisition and conversion journeys.
- Complementary products — device sales/e-commerce, captive portal.
- Internal tools for operations teams — back-office, agent-facing and support tooling.
Requirements
- A minimum of 7 years of experience in a Product Management or similar position, at a senior level.
- Full professional fluency in Spanish and English.
- Proven experience building digital products in the Telco industry across the domains listed above.
- You are capable of detecting the main projects, initiatives, and epics that must be executed to achieve the expected business results
- You are an effective communicator and facilitator, and are able to successfully manage expectations.
- You are experienced with backlog management, sprint planning, and roadmapping exercises, and you are able to generate spaces and workshops to define approaches and align solutions.
- You are a creative leader, a team player, and a problem solver.
- You are professional, confident, and able to understand which ideas will and which won't work.
- You have proven yourself in a consultation role, through Agency, Consultancy, or other Professional Services Firm. You have strong proficiency in stakeholder management.
- You're good at techie speak and non-techie speak. You've collaborated in multidisciplinary teams, are able to convey technical concepts to non-technical people as well as turn business, UX, design requirements into technical specifications.
- It's easy for you to break down complex problems into logical, digestible steps.
- Ambiguity doesn't scare you, and you thrive on turning ambiguity and conflicting information into clarity in a fast-changing environment.
- You have a portfolio of digital products that you have shipped, managed and operated, and are proud to share how it delivered value to end users.
- Demonstrated experience in Enterprise environments for building and managing high complexity products is a bonus.
LIFE AT APPLY
Benefits
People are at the core of everything we do at APPLY. We provide you with modern tools, systems and approaches, value your time, safety, and health, and strive to build a work community where you can thrive and grow. Here are a few benefits we offer to support you:
Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact.
An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
Generous vacation policy: Work-life balance is key to our team’s success, so we offer ample time away from work to promote overall well-being.
Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both.
APPLY is a safe, respectful, and inclusive community where differences are celebrated. We are committed to equal opportunity and fostering a workplace where everyone belongs. Learn more in our Diversity, Equity, and Inclusion (DEI) section. For recruitment accommodations, please email careers@applydigital.com.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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