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Job details:
Public Senior PR Associate
Location: Pune (On-site)
Reports To: Founder
Employment Type: Full-time
About Samsarra PR
Samsarra PR is a dynamic and fast-growing public relations agency that crafts impactful stories, builds meaningful connections, and delivers strategic communication solutions for brands across industries. Our portfolio spans corporate, education, startups, hospitality, lifestyle, alcobev, automotive, manufacturing, NGOs, and technology.
At Samsarra, we believe in trust, integrity, collaboration, continuous learning, and purposeful communication. We are passionate about creating work that not only delivers results but also builds lasting relationships with clients, media, and communities.
About the Role
We are looking for an experienced and driven Senior PR Associate to lead client accounts, develop and execute strategic PR campaigns, strengthen media relationships, and mentor team members. The ideal candidate is a proactive communicator, a strong storyteller, and someone who thrives in a fast-paced agency environment.
This role requires a blend of strategic thinking, media expertise, client management, and leadership capabilities to drive impactful outcomes for our clients and the agency.
Key Responsibilities
Client Servicing & Account Management
* Lead end-to-end client servicing across multiple accounts.
* Build and maintain strong client relationships through proactive communication and strategic counsel.
* Understand client objectives and translate them into effective PR strategies and campaigns.
* Ensure timely delivery of all client requirements and reporting.
Campaign Strategy & Execution
* Develop and execute integrated PR strategies aligned with client goals.
* Conceptualize newsworthy story angles, campaigns, and communication initiatives.
* Manage campaign timelines, deliverables, and performance tracking.
* Drive innovative ideas that enhance brand visibility and reputation.
Media Relations & Outreach
* Build and nurture relationships with journalists, editors, industry influencers, and key opinion leaders.
* Develop targeted media outreach plans and secure quality coverage across print, digital, television, and online platforms.
* Identify opportunities for interviews, thought leadership articles, podcasts, panels, awards, and speaking engagements.
* Stay updated on media trends and news developments relevant to client industries.
Content Development
* Draft and review press releases, media pitches, bylined articles, leadership profiles, Q&As, talking points, and other communication materials.
* Ensure all content aligns with client messaging and Samsarra’s quality standards.
* Collaborate with internal teams to develop compelling narratives and storytelling opportunities.
Team Leadership & Quality Control
* Mentor and support junior team members in day-to-day account management and media relations.
* Review deliverables to ensure accuracy, quality, and strategic relevance.
* Foster a collaborative and positive team culture that encourages learning and ownership.
Industry Intelligence & Thought Leadership
* Monitor industry trends, emerging conversations, and market developments across sectors.
* Translate insights into relevant PR opportunities for clients.
* Contribute to Samsarra PR’s own visibility through thought leadership initiatives and industry participation.
Social & Digital Integration
* Work closely with clients and internal teams to align PR efforts with digital communication strategies.
* Support PR-led content creation for social media and online engagement initiatives.
* Ensure consistency in brand messaging across traditional and digital channels.
Team Culture & Collaboration
* Participate in internal knowledge-sharing sessions, brainstorming discussions, and team-building initiatives.
* Contribute to a culture of creativity, accountability, learning, and collaboration.
* Uphold Samsarra’s values in all internal and external interactions.
Desired Qualifications & Skills
* 3–5 years (minimum) of experience in a PR agency environment.
* Strong media relations and network across business, lifestyle, hospitality, startup, and corporate media.
* Excellent written and verbal communication skills.
* Proven experience managing multiple client accounts simultaneously.
* Strong understanding of media landscapes, storytelling, and reputation management.
* Ability to think strategically while executing efficiently.
* Leadership and mentoring capabilities.
* Highly organized, detail-oriented, and proactive.
Why Join Samsarra PR?
* Work directly with the Founder and leadership team.
* Exposure to diverse industries and exciting brands.
* Opportunity to lead impactful campaigns and shape narratives.
* A collaborative, entrepreneurial, and growth-focused work culture.
* Continuous learning, ownership, and career advancement opportunities.
This is an on-site role (not remote or hybrid)
Interested candidates can send their CV and a brief introduction to:
📩 heena@samsarrapr.com
Click on Apply to know more.