Skuccii Supercliniq
Website:
skuccii.com
Job details:
Role:
As a Senior – Digital Marketing & Branding, you will manage the development and execution of the clinic’s integrated marketing strategy across digital platforms, social media, and branding initiatives. This is a hands-on senior management role that requires a deep understanding of the luxury market, high aesthetic sensibility, and a proven track record in growing premium lifestyle or wellness brands.
Job Description:
Job Title: Senior Marketing Executive (Digital & Branding)
Location: Worli, Mumbai
Employment Type: Full-time
Reports To: Clinic Director / Co-Founder
Industry: Luxury Healthcare | Dermatology & Aesthetics
About Us
We are a premier luxury dermatology and aesthetic superclinic dedicated to delivering cutting-edge treatments and transformative experiences in a state-of-the-art, medically led environment. Our clinic merges medical expertise with high-end service, offering a curated range of services to an elite clientele.
Requirements:
· Good eye for aesthetics and branding.
· Proficient in Canva
· Strong understanding of social media platforms and trends (Instagram, Facebook, Reddit etc.)
· Basic copywriting skills (captions, hooks, CTAs)
· Quick turnaround time and ability to meet deadlines
· Organised with clear communications and feedback handling
· Manage creative direction for photoshoots, campaigns, and branded content aligned with luxury aesthetics.
Deliverables:
- Manage and coordinate with external agencies for the digital marketing funnel – including SEO/SEM, paid media (Google Ads, Meta, etc.), retargeting, and email marketing.
- Oversee website content, UX/UI optimization, and conversion tracking.
- Manage performance analytics and KPIs to continuously optimize campaigns and ROI.
- Strategize and oversee content calendars and campaigns across Instagram, Facebook, YouTube, LinkedIn, and emerging platforms.
- Manage influencer collaborations, paid partnerships, and community engagement efforts to grow a loyal following.
- Ensure social media reflects the aspirational, expert-led, and luxurious nature of the clinic.
- Drive lead generation campaigns to attract high-net-worth individuals and retain VIP clientele.
- Collaborate with front desk and CRM systems to build client journeys and nurture touchpoints.
- Launch seasonal promotions, events, and referral programs tailored for an upscale audience.
- mentor a small in-house marketing team and oversee external agencies, creatives, and freelancers.
- Manage online reputation (reviews, testimonials, Google Business, etc.).
Qualifications & Skills
- Bachelor’s or Master’s degree in Marketing, Communications, Digital Media, or related field.
- 3-5 years of marketing experience, preferrable in a marketing role within luxury, beauty, healthcare, or lifestyle industries.
- Strong portfolio of successful brand campaigns and digital growth initiatives.
- Deep understanding of luxury consumer behaviour and high standards in aesthetics and service.
- Expertise in digital tools (Google Ads, Meta Business Suite, etc.).
- Excellent communication, leadership, and project management skills.
- Experience working with dermatology, aesthetics, or wellness brands is highly preferred.
- Work Location: Lower Parel (West)
Click on Apply to know more.