Ethinos
Website:
ethinos.com
Job details:
Company Description Ethinos is a leading digital marketing agency headquartered in Mumbai, with a strong presence across India and Australia. The organization combines creative talent with deep media and technology expertise to deliver tailored digital solutions for modern business challenges. Its services span social media marketing, performance marketing, marketing automation, programmatic advertising, influencer marketing, SEO, strategy, and web development. Ethinos focuses on data-driven, omni-channel marketing and uses AI-based media performance programs to build intelligent, results-oriented campaigns. The team works with cutting-edge tools and technologies to create future-ready solutions that consistently meet and exceed client objectives.
Role Description The Senior Manager – SEO is a full-time, on-site role based in Mumbai. This role is responsible for leading SEO strategy, planning, and execution across client accounts, ensuring measurable growth in organic visibility, traffic, and conversions. Day-to-day responsibilities include conducting comprehensive SEO audits, managing keyword research and mapping, overseeing on-page and technical SEO initiatives, and designing ethical link-building campaigns. The Senior Manager will collaborate with content, design, and performance marketing teams to align SEO with broader digital strategies, monitor performance using web analytics tools, and present actionable insights and reports to clients and internal stakeholders. The role also involves mentoring SEO team members, establishing best practices, and staying current with search engine algorithm updates and industry trends.
Qualifications
- Strong expertise in SEO Audits and technical SEO, with the ability to identify and resolve on-site and infrastructure issues.
- Advanced proficiency in Keyword Research, keyword mapping, and search intent analysis to drive content and landing page strategy.
- Demonstrated experience in Link Building, outreach, and off-page optimization using ethical, white-hat techniques.
- Hands-on skills in Web Analytics (e.g., Google Analytics, Google Search Console, tag managers, and SEO tools) to track performance and derive insights.
- Solid understanding of Marketing fundamentals, particularly digital and performance marketing, and how SEO integrates with omni-channel campaigns.
- Proven experience in managing SEO for multiple clients or large websites, ideally within an agency environment.
- Strong leadership, stakeholder management, and team mentoring capabilities, with clear, data-driven communication skills.
- Bachelor’s degree in Marketing, Communications, Business, Technology, or a related field; relevant certifications in SEO or analytics are an advantage.
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