Akasa Air
Website:
akasaair.com
Job details:
Job Summary:
We are seeking a dynamic and strategic professional to lead our partnerships and promotional campaigns within the Loyalty & Partnerships function. This role will be responsible for identifying, onboarding, and managing strategic partners across key categories such as banking, retail, travel, and lifestyle.
The ideal candidate will have a strong understanding of loyalty constructs and a proven track record in building ecosystem partnerships that enhance customer value and drive direct channel revenue.
Key Responsibilities :
The role will include, but is not limited to, the following:
- Identify, evaluate, and onboard strategic partners to enhance the loyalty program’s value proposition.
- Structure and negotiate mutually beneficial collaborations with partners across various industries.
- Design and execute partner-led campaigns to drive member engagement, acquisition, and retention.
- Collaborate with internal teams (marketing, product, analytics) to integrate partner offerings seamlessly into customer journeys.
- Monitor and optimize campaign performance, ensuring alignment with business objectives and ROI targets.
- Develop co-branded initiatives and exclusive offers to strengthen brand affinity and customer loyalty.
- Stay abreast of industry trends and emerging partnership opportunities to maintain a competitive edge.
- Manage partner relationships, ensuring long-term value creation and sustained engagement.
Preferred Qualification & Experience :
- Bachelor’s or Master’s degree in Business, Marketing, or a related field
- 8–10 years of experience in partnerships, business development, or loyalty marketing, preferably within consumer-facing industries.
Skills & Knowledge:
- Strong understanding of loyalty programs, customer engagement strategies, and ecosystem partnerships.
- Proven ability to structure and manage high-impact collaborations.
- Excellent negotiation, communication, and stakeholder management skills.
- Analytical mindset with the ability to assess partnership performance and campaign effectiveness.
- Experience working with cross-functional teams in a fast-paced environment.
- Creative thinking and problem-solving abilities to unlock new value through partnerships.
Click on Apply to know more.