BigBrandTheory
Website:
bigbrandtheory.in
Job details:
Big Brand Theory, headquartered in Mumbai, is India's leading design studio with over two decades of award-winning expertise. The company excels in creating unique brand stories and identities for clients worldwide. With a focus on crafting iconic brands through impactful storytelling, Big Brand Theory works on a diverse portfolio, including government initiatives, corporate rebranding projects, and supporting D2C brands in their growth journeys. Our mission is to deliver innovative and timeless branding solutions that drive long-term relevance and success.
Key Responsibilities (Reports to Design Director)- Design brand identities (logos, typography, visual systems)
- Packaging design for FMCG / D2C brands
- Translate brand strategy into visual expression
- Create brand guidelines and visual frameworks
- Work with strategy and copy teams to develop brand assets
- Present design rationale internally and occasionally to clients
- Guide junior designers on execution quality
Requirements- Strong portfolio in brand identity and packaging design
- 5+ years in a branding / design studio
- High proficiency in Adobe Illustrator, Photoshop, InDesign
- Understanding of brand systems, grids, typography
- Ability to think conceptually, not just execute
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