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Job description
Position: Senior Content Strategist
Location: Gurgaon – Subhash Chowk (Near Tesla Showroom)
Experience: 3–4 year
Budget: 4-7LPA
Work Mode: On-site (5.5 Days with alternative Saturdays off)
Work timings: 10AM to 7 PM
About the Role
We are looking for a Senior Content Strategist who can take ownership of end-to-end content planning and execution aligned with brand and business goals. This role requires a balance of creativity and strategic thinking, with a strong understanding of D2C content ecosystems.
- Key ResponsibilitiesDevelop and execute content strategies aligned with overall brand positioning and company goals
- Plan and structure content calendars across platforms (Instagram, YouTube, Ads, Website, etc.)
- Conceptualize and assign creative ideas, scripts, and content briefs to the creative team
- Manage and oversee daily content tasks and assignments for writers, creators, and editors
- Coordinate closely with video editors and designers for seamless execution of planned content
- Ensure timely delivery and quality control of all content assets
- Analyze content performance and optimize strategies based on insights and trends
- Stay updated with industry trends, viral formats, and D2C growth tactics
- Requirements3–4 years of experience in Content Strategy / Content Marketing, preferably in a D2C brand
- Strong understanding of short-form content, social media trends, and performance-driven creatives
- Proven ability to plan, execute, and scale content strategies
- Experience in handling cross-functional creative teams (writers, editors, creators)
- Strong communication, organizational, and project management skills
- Ability to work in a fast-paced, execution-driven environment
- Preferred SkillsExperience with UGC content, ad creatives, and performance marketing content
- Basic understanding of video editing workflows and content production processes
- Familiarity with AI-based content tools and automation workflows
- What You’ll OwnEnd-to-end content planning → execution → performance tracking
- Driving brand storytelling and viral content strategies
- Ensuring smooth coordination across teams for timely delivery
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