Website:
wottl.in
Job details:
Company Description Wottl is a boutique, new-age digital solutions firm specializing in content and digital distribution for brands, businesses, and individuals. Founded in 2024 and based in New Delhi, India, Wottl operates as an extended marketing arm, helping clients grow through modern storytelling, structured distribution, and omnichannel execution. The team is built by professionals who have grown up in the digital ecosystem and understand how contemporary audiences consume, engage, and buy online. Wottl emphasizes adaptability in a fast-changing landscape of shifting consumer behavior, platforms, and algorithms. Since inception, Wottl has partnered with 150+ brands across 12 countries, including PepsiCo, BOXX Insurance, ZENNER, Avaya, Arvind Syntel, Vahdam Teas, Le Cordon Bleu, and BillCut, across B2B and B2C sectors.
Role Description The Senior Brand Manager is a full-time, on-site role based in Delhi, responsible for leading brand strategy, positioning, and communication across multiple digital and offline touchpoints. This role involves developing and executing integrated brand campaigns, overseeing content and creative direction, and ensuring consistent brand narratives across platforms. The Senior Brand Manager will collaborate with cross-functional teams to analyze market trends, consumer insights, and performance data to refine brand messaging and drive growth. Day-to-day responsibilities include managing client relationships, briefing and guiding creative and performance teams, monitoring campaign effectiveness, and presenting strategic recommendations. The role also requires mentoring junior team members, maintaining brand standards, and contributing to new business pitches and long-term brand roadmaps.
Qualifications
- Strong brand management and strategic marketing skills, including experience in brand positioning, campaign planning, and omnichannel execution.
- Proficiency in digital marketing, social media strategy, and content-led brand building, with familiarity across major platforms and emerging channels.
- Demonstrated ability to use market research, consumer insights, and performance analytics to inform brand decisions and optimize campaigns.
- Excellent communication, storytelling, and presentation skills, with the ability to translate complex ideas into clear brand narratives.
- Proven experience collaborating with creative, media, and client teams, and managing multiple projects in a fast-paced environment.
- 5+ years of experience in brand management or related roles within digital agencies, consumer brands, or marketing firms.
- Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
- Comfort working on-site in Delhi and engaging directly with clients and internal stakeholders; prior experience with both B2B and B2C brands is an advantage.
Click on Apply to know more.
