ViralMint
Website:
viralmint.com
Job details:
Company Description
ViralMint Media Private Limited specializes in helping e-commerce businesses accelerate customer acquisition and boost online sales. With a strong focus on improving customer engagement and retention, ViralMint ensures that all efforts are centered on maximizing return on investment (ROI). The company is committed to delivering optimized solutions tailored to meet the needs of online retailers.
Role Description
This is a full-time, on-site role based in Pune Division for a Search Engine Optimization (SEO) Team Lead. The SEO Team Lead will oversee and execute effective SEO strategies, including keyword research, link-building campaigns, and on-page SEO optimization. The role will also involve analyzing website performance through web analytics tools and collaborating with the marketing team to align SEO efforts with broader marketing goals. The individual will provide mentorship to the SEO team and ensure best practices are followed consistently.
Key Responsibilities:
- Develop and execute comprehensive SEO strategies (On-page, Off-page & Technical SEO).
- Conduct keyword research and competitive analysis to identify growth opportunities.
- Optimize website content, structure, and landing pages for better search visibility.
- Perform technical SEO audits and work with developers to fix issues (site speed, indexing, crawlability, schema, mobile optimization, etc.).
- Manage backlink strategy including outreach, partnerships, and digital PR.
- Track, analyze, and report performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
- Monitor search engine algorithm updates and adapt strategies accordingly.
- Collaborate with content, design, and marketing teams to ensure SEO best practices.
- Optimize conversion rates from organic traffic.
- Manage multiple projects and prioritize tasks efficiently.
Required Skills & Qualifications:
- 6+ years of proven experience as an SEO Specialist or similar role.
- Strong understanding of search engine algorithms and ranking methods.
- Expertise in keyword research, on-page SEO, link building, and technical SEO.
- Experience with SEO tools: Ahrefs, SEMrush, Screaming Frog, Moz, Google Search Console, GA4.
- Basic knowledge of HTML, CSS, and JavaScript from an SEO perspective.
- Experience with CMS platforms like WordPress, Shopify, or similar.
- Strong analytical and problem-solving skills.
- Excellent communication and reporting abilities.
Good to Have:
- Experience in E-commerce SEO or SaaS SEO.
- Knowledge of CRO and UX best practices.
- Familiarity with local SEO and international SEO.
- Experience working with large websites and high-traffic platforms.
What We Offer:
- Competitive salary based on experience.
- Opportunity to work on challenging and high-impact projects.
- Growth-oriented and collaborative work environment.
- Learning and career development opportunities.
Click on Apply to know more.