Rashmi's Bakery
Website:
rashmisbakery.com
Job details:
⏱ Project-Based | Remote | Opportunity for Ongoing Work
🍰 About Rashmi’s Bakery
Rashmi’s Bakery is a renowned Canadian bakery specializing in egg-free and nut-free baked goods. With over 18 years in business, we’ve built a strong brand and loyal customer base across the GTA.
As we continue to grow our digital presence, we’re looking for an experienced SEO Strategist to help elevate our organic search performance and drive meaningful growth.
🔍 About the Role
We are seeking a skilled SEO Strategist on a project basis to support key SEO initiatives across our website and local presence.
This role is ideal for someone who can bring both strategic thinking and hands-on execution, helping us identify opportunities, prioritize actions, and deliver measurable results.
You will work closely with our marketing and development team to improve rankings, traffic, and conversions.
🔧 Key Responsibilities
- Conduct technical SEO audits and identify high-impact improvements
- Optimize on-page SEO across product and category pages
- Develop keyword strategies aligned with local and transactional search intent
- Improve and manage Google Business Profile and local SEO performance
- Build and execute backlink strategies to improve domain authority
- Collaborate with developers to implement technical fixes
- Monitor performance and provide clear reporting on rankings, traffic, and growth opportunities
🧠 Ideal Candidate
- 3+ years of experience in SEO (technical + on-page + local SEO)
- Proven track record of improving organic traffic and rankings
- Strong understanding of local SEO and GBP optimization
- Experience with tools like SearchAtlas, Ahrefs, SEMrush, Google Search Console, GA4
- Ability to translate data into a clear strategy and actionable insights
- Strong communication skills and ability to work remotely
Bonus: Experience with e-commerce, Shopify, or food/retail brands
📊 Evaluation Requirements
As part of our selection process, please share:
→ 1–2 case studies (preferably in local business, food, or retail)
→ Before/after metrics (traffic growth, rankings, GBP performance, etc.)
🎉 Why Work With Us?
We’re a brand focused on creating inclusive and joyful experiences.
- Work with an established and growing Canadian brand
- Take ownership of meaningful SEO projects
- Flexible, remote collaboration
- Opportunity for ongoing project work based on performance
Click on Apply to know more.