Website:
nexusconsultants.co.in
Job details:
Company Description Nexus Consultants is an established overseas education and student visa consultancy founded in 2004 and headquartered in Ahmedabad, India. The organization has supported more than 12,000 students and families in securing international education opportunities across major destinations such as the UK, USA, Canada, Australia, Europe, and others. Nexus Consultants provides transparent, ethical, and personalized counselling aligned with each student’s academic goals, career plans, and financial situation. Services cover university admissions, course selection, student visa guidance, CAS, I-20 and Offer Letter support, documentation assistance, and end-to-end counselling throughout the study abroad journey. The team is driven by the belief that international education is a life-changing decision, and focuses on helping students make informed choices that lead to long-term success.
Role Description The Search Engine Optimization Specialist will be responsible for developing and implementing SEO strategies to increase organic visibility and traffic for Nexus Consultants’ digital properties. This full-time, on-site role, based in Ahmedabad, includes day-to-day tasks such as conducting keyword research, performing on-page optimization, executing SEO audits, and managing link-building initiatives. The specialist will monitor and analyze website performance using web analytics tools, identify opportunities for improvement, and collaborate with content, marketing, and counselling teams to align SEO efforts with business objectives. Additional responsibilities include staying updated with search engine algorithm changes, ensuring adherence to ethical SEO practices, and preparing regular performance reports and insights for stakeholders.
Qualifications
- Candidates should possess strong Keyword Research and On-Page SEO skills to optimize website content and structure.
- Candidates should possess experience in SEO Audits to identify technical and content-related issues impacting search performance.
- Candidates should possess Link Building expertise to develop and manage ethical off-page SEO strategies.
- Candidates should possess proficiency in Web Analytics to track, measure, and interpret SEO performance metrics.
- Candidates should possess familiarity with common SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar).
- Candidates should possess strong analytical, problem-solving, and reporting skills, with attention to detail.
- Candidates should possess effective written and verbal communication skills and the ability to collaborate with cross-functional teams.
- Relevant experience in education or consultancy sectors and a bachelor’s degree in Marketing, Communications, IT, or a related field would be beneficial.
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