LOOM SOLAR PVT. LTD.
Website:
loomsolar.com
Job details:
Job Summary
We are looking for an experienced SEO Specialist with 5+ years of hands-on experience in driving organic growth, improving search engine rankings, and generating qualified leads. The ideal candidate should have strong expertise in technical SEO, on-page optimization, content strategy, keyword research, and performance analysis.
Key Responsibilities
SEO Strategy & Planning
- Develop and execute comprehensive SEO strategies to improve organic traffic and search rankings.
- Conduct competitor analysis and identify growth opportunities.
- Create SEO roadmaps aligned with business objectives.
On-Page SEO
- Optimise website pages, blogs, product pages, and landing pages.
- Manage meta titles, descriptions, schema markup, and internal linking.
- Perform keyword research and content optimisation.
Technical SEO
- Conduct technical audits and resolve SEO issues.
- Improve website speed, crawlability, indexing, and Core Web Vitals.
- Manage XML sitemaps, robots.txt, redirects, and canonicalization.
- Work closely with developers to implement SEO recommendations.
Content & Link Building
- Collaborate with content teams to create SEO-friendly content.
- Identify backlink opportunities and execute link-building campaigns.
- Monitor website authority and backlink health.
Analytics & Reporting
- Track SEO performance using Google Analytics, Google Search Console, Ahrefs, SEMrush, and other
- tools.
- Prepare weekly and monthly SEO reports.
- Monitor keyword rankings, traffic, conversions, and lead generation metrics.
Required Skills
- 5+ years of proven SEO experience.
- Strong understanding of Technical SEO, On-Page SEO, and Off-Page SEO.
- Experience with WordPress and CMS platforms.
- Proficiency in Google Analytics 4 (GA4), Google Search Console, Ahrefs, SEMrush, and Screaming
- Frog.
- Knowledge of HTML, CSS, and website architecture.
- Experience with schema markup and Core Web Vitals optimization.
- Strong analytical and problem-solving skills.
Preferred Qualifications
- Experience in E-commerce or Solar/Energy Industry.
- Knowledge of Local SEO and Programmatic SEO.
- Familiarity with AI-powered SEO tools and content optimization platforms.
- Key Performance Indicators (KPIs)
- Growth in organic traffic.
- Improvement in keyword rankings.
- Increase in organic lead generation.
- Technical SEO health score improvement.
- Growth in high-quality backlinks.
- Increase in website conversions.
Click on Apply to know more.