Website:
amiynaturals.com
Job details:
Company Description Amiy Naturals, founded in 2025, offers advanced dual-action oral skincare solutions powered by Bio-neuromodulation™ technology, Vijaya leaf extract, and complex herbal plant elixirs. The company focuses on addressing acne, pigmentation, inflammation, gut concerns, and anxiety, aiming to deliver fast relief and visible skin transformation. Amiy’s ingestible skin solutions are clinically formulated by doctors with over 60 years of combined experience to treat concerns at their root cause. Developed in Amiy Laboratories in Bhopal, India, the products use cryogenic technology to extract pure, high-quality elixirs from 27 carefully selected Ayurvedic herbs sourced from the Himalayan region. Amiy Naturals combines modern innovation with traditional Ayurvedic wisdom to create high-performing, impurity-free skincare solutions.
Role Description
Expertise in:
- Technical SEO
- Content SEO
- Programmatic SEO
- GA$ & GSC
The Search Engine Optimization Specialist will manage and execute SEO strategies to improve organic search visibility and drive qualified traffic to Amiy Naturals’ digital properties. This full-time, on-site role based in Mumbai involves performing keyword research, conducting regular SEO audits, optimizing on-page elements, and overseeing link-building initiatives. The specialist will analyze web analytics data to monitor performance, identify opportunities, and provide actionable insights for content and technical improvements. Day-to-day responsibilities include collaborating with marketing, content, and development teams to implement best practices, tracking rankings and KPIs, and staying current with search engine algorithms and industry trends.
Qualifications
- Candidates should possess strong skills in Keyword Research and On-Page SEO to optimize website content and structure.
- Candidates should possess 3-4 years of expertise in conducting comprehensive SEO Audits to identify technical, content, and structural issues.
- Candidates should possess practical experience in Link Building to develop and maintain high-quality, relevant backlinks.
- Candidates should possess proficiency in Web Analytics tools (e.g., Google Analytics, Search Console) to track performance and measure ROI.
- Candidates should possess knowledge of basic HTML/CSS and technical SEO concepts (site speed, mobile optimization, structured data).
- Candidates should possess strong analytical, problem-solving, and reporting skills, with attention to detail and data-driven decision-making.
- Candidates should possess effective communication and collaboration skills to work with cross-functional teams.
- Relevant experience in SEO for e-commerce or D2C brands and a bachelor’s degree in marketing, communications, or a related field are preferred.
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