Search Engine Optimization (SEO/GEO) Specialist - Ecom

Website: trytechit.co
Job details:

Role Overview

Location - Gurgaon, On-Site Role

We’re hiring an SEO/GEO Associate who is results-driven, not activity-driven.

At Tech it!, search is not just about rankings — it’s about traffic quality, conversion, and revenue impact.

You’ll work on scaling organic growth for D2C brands using a mix of SEO fundamentals, AI-driven workflows, and GEO (Generative Engine Optimization).

What You’ll Do

• Improve organic rankings, traffic, and conversion across key pages (PDPs, collections, content)
• Conduct keyword research and identify high-impact opportunities
• Optimize on-page SEO (meta, content, internal linking, structure)
• Use AI tools (ChatGPT, Claude, etc.) to scale content, audits, and optimization workflows
• Track performance via GSC, GA4, and other tools
• Work closely with product, content, and dev teams to implement changes

What We’re Looking For

Must-have:

• Experience in SEO for e-commerce / D2C brands
• Strong understanding of on-page SEO, keyword strategy, and search intent
• Hands-on with Google Search Console, GA4
• Comfortable using AI tools for SEO workflows

Plus:

• Experience with Shopify SEO
• Exposure to programmatic SEO / content scaling
• Understanding of GEO / AI search (ChatGPT, Perplexity, etc.)

Mindset

• Outcome-focused — you care about rankings, traffic, and conversions
• Strong ownership and execution capability
• Structured and data-driven thinking
• Comfortable working in a fast-paced environment across multiple brands

What You’ll Get

• Work on large-scale D2C brands with real traffic impact
• Hands-on experience in AI-led SEO and emerging GEO practices
• Exposure to end-to-end organic growth strategy
• Opportunity to grow into a specialist or lead role

Application Process (Important)

Submit a short assignment along with your application (use the resume upload section to upload a combined PDF):

Task:

Pick any e-commerce website and share:

• 3 SEO opportunities (keywords/pages/content)
• What impact they can drive (traffic / rankings)
• How you would execute them

Guidelines:

• Keep it concise (max 1–2 pages)
• Focus on practical, implementable ideas

• Note: Applications without the assignment will not be considered.

Click on Apply to know more.