Shriram General Insurance
Website:
shriramgi.com
Job details:
About the Company
Shriram General Insurance is a leading general insurance provider in India, offering a wide range of products including motor, health, travel, and home insurance. The company emphasizes digital growth and leverages data-driven marketing strategies to enhance online visibility and customer acquisition.
Job Summary
Shriram General Insurance is seeking an experienced SEO Manager to lead and execute search engine optimization strategies to improve organic visibility, website traffic, and search rankings. The role involves managing on-page and off-page SEO, technical optimization, and collaborating with content and development teams to drive measurable growth.
Key Responsibilities
- Develop and implement comprehensive SEO strategies aligned with business objectives.
- Conduct keyword research and competitive analysis to identify growth opportunities.
- Optimize website content, landing pages, and metadata for improved search engine rankings.
- Manage technical SEO aspects including site speed, mobile optimization, crawlability, and indexing.
- Oversee off-page SEO activities such as link building and outreach campaigns.
- Monitor website performance using SEO tools and analytics platforms.
- Collaborate with content, marketing, and development teams to ensure SEO best practices are followed.
- Track, analyze, and report on SEO performance metrics and ROI.
- Stay updated with search engine algorithm changes and industry trends.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, Information Technology, or a related field.
- Strong understanding of SEO principles, search engine algorithms, and ranking factors.
- Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Knowledge of on-page, off-page, and technical SEO best practices.
- Familiarity with HTML, CSS, and basic web development concepts.
- Strong analytical skills and ability to interpret data and trends.
- Excellent communication and project management skills.
- Ability to manage multiple projects and meet deadlines.
Preferred Skills
- Experience in the insurance or financial services domain.
- Familiarity with content marketing and conversion rate optimization (CRO).
- Experience with website auditing tools and technical SEO diagnostics.
- Understanding of local SEO and mobile-first indexing strategies.
Work Environment
Shriram General Insurance provides a performance-driven and collaborative work environment where SEO professionals play a critical role in driving organic growth, improving digital visibility, and supporting customer acquisition initiatives.
Click on Apply to know more.