Birla Fertility & IVF
Website:
birlafertility.com
Job details:
Company Description
Birla Fertility & IVF is part of the CKA Birla Group, a prestigious Indian multinational conglomerate with a strong presence across diverse sectors including healthcare. Guided by the vision of transforming the future of fertility globally, the organization is committed to delivering innovative, research-focused, and compassionate fertility care. Birla Fertility & IVF is known for its clinically reliable care, with a team of specialists who bring expertise in over 140,000 IVF cycles, state-of-the-art technology, and personalized attention. Transparency, honest pricing, and an empathetic approach are at the core of its patient care values.
Role Description
This is a full-time, on-site role located in Gurugram for a Search Engine Optimization (SEO) Manager. The SEO Manager will oversee all aspects of the organization’s SEO strategy, including conducting SEO audits, identifying growth opportunities through keyword research, developing link-building strategies, and leveraging web analytics tools to track and enhance performance. The role involves close collaboration with the marketing team to ensure alignment with broader organizational goals and digital marketing strategies.
Qualifications
- Expertise in SEO Audits and Keyword Research to optimize online presence and boost search rankings
- Strong skills in Link Building strategies to improve website authority and reach
- Proficiency in Web Analytics tools (e.g., Google Analytics) to monitor and enhance performance
- Understanding of Marketing principles to align SEO efforts with broader campaigns
- Strong analytical mindset and ability to interpret data for actionable insights
- Excellent communication and collaboration skills
- Experience in healthcare or medical industries is a plus
- Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field
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