Refrens
Website:
refrens.com
Job details:
About Refrens
Refrens.com is a fast-growing business operating system trusted by 350k+ businesses across 178+ countries. From invoicing to accounting and lead management — we’re helping companies simplify their operations and grow smarter.
We’re building a team that values ownership, creativity, and real impact — not just execution.
The Role
We’re looking for a strategic and execution-focused SEO Executive who can take ownership of our organic growth.
This isn’t just about keywords — it’s about building a content engine that drives traffic, rankings, and real business outcomes.
If you enjoy mixing creativity with data, experimenting with AI tools, and leading initiatives — you’ll love this role.
How We Operate
Ownership Over Tasks: You don’t just execute — you own outcomes
Content That Matters: We create value-first content, not fluff for rankings
Data-Driven Decisions: Every strategy is backed by insights, not guesswork
AI-First Approach: We actively use tools like ChatGPT, Claude, and Gemini to move faster
Collaboration > Silos: Work closely with product, design, and dev teams
Always Evolving: SEO changes fast — we stay ahead, not behind
What You’ll Do
- Own the complete content and SEO strategy — from idea to execution
- Plan and manage a content calendar based on keyword research and trends
- Write and optimize high-quality, SEO-friendly content (blogs, landing pages, etc.)
- Perform keyword research, competitor analysis, and content gap audits
- Track and improve rankings, traffic, and conversions
- Manage and mentor a small team of SEO execs and writers
- Build and execute backlink strategies and outreach campaigns
- Stay updated with Google algorithm changes and AI-driven SERPs (like SGE)
- Use tools like Google Analytics, Search Console, Ahrefs, SEMrush effectively
- Collaborate with internal teams to align SEO with business goals
Who You Are
- 1–2 years of experience in SEO, content, or digital marketing
- Strong understanding of On-page, Off-page & Technical SEO
- Someone who understands both content + data
- Comfortable using SEO tools (GSC, GA, Ahrefs, SEMrush, etc.)
- Strong writing and editing skills
- Knows how to build backlinks and internal linking strategies
- Has leadership potential or prior team handling experience
- Curious and always updated with SEO trends & AI tools
- Fluent in English (written & spoken)
Why Work With Us
High Growth Role: Direct impact on traffic, product visibility, and company growth
Creative Freedom: Experiment, test, and build strategies your way
AI-Driven Culture: Work with the latest tools and stay ahead of the curve
Ownership & Recognition: Your work won’t go unnoticed
Global Impact: Build for 350k+ users across the world
Supportive Team: Work with people who actually collaborate
No Micromanagement: We trust you to do your best work
What You’re NOT Expected To Do
- Write low-quality, keyword-stuffed content
- Chase vanity metrics without real impact
- Work in isolation without context or collaboration
Additional Details
Job Type: Full-time, Permanent
Benefits: Health Insurance
Click on Apply to know more.