Prablay Marketing
Website:
prablaymarketing.com
Job details:
Company Description Prablay Marketing is a results-driven SEO agency specializing in practical, ROI-focused strategies for local businesses, e-commerce stores, and B2B platforms. Led by Jay Parmar, the team brings 8 years of experience and has supported over 124 clients in improving search rankings, diversifying traffic sources, and reducing reliance on paid advertising. The company delivers comprehensive services including technical SEO, content and topic authority building, local SEO, and conversion-focused optimization. Clients benefit from transparent monthly reporting and detailed case studies that highlight performance and outcomes. Prablay Marketing offers short, no-obligation SEO audits and showcases proven results through its website, prablaymarketing.com.
Role Description The Search Engine Optimization Executive is a full-time, on-site role based in Ahmedabad. This role is responsible for planning and executing SEO strategies across client websites, including keyword research, on-page optimization, link building, and performance tracking. Day-to-day tasks include conducting SEO audits, analyzing traffic and ranking data, optimizing site structure and content, and implementing improvements based on industry best practices and algorithm updates. The role also involves collaborating with content and marketing teams, coordinating with social media efforts, and preparing periodic performance reports for clients. The SEO Executive is expected to stay current with search engine trends and proactively suggest tactics to improve organic visibility and conversions.
Qualifications
- Ability to perform comprehensive Keyword Research and develop data-driven SEO strategies.
- Strong skills in On-Page SEO, including meta tags, content optimization, internal linking, and site structure improvements.
- Experience with Link Building, outreach, and maintaining high-quality, ethical backlink profiles.
- Capability to conduct detailed SEO Audits and recommend technical and content-related improvements.
- Proficiency with SEO tools (e.g., Google Search Console, Google Analytics, keyword research tools, rank trackers).
- Solid analytical skills, with the ability to interpret data, prepare reports, and present clear insights to stakeholders.
- Relevant bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
- Up-to-date knowledge of search engine algorithms, best practices, and industry trends; prior agency or multi-client experience is an advantage.
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