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Company Description Neon Story Labs is a performance-driven digital marketing firm focused on delivering measurable growth for brands rather than vanity metrics. The team partners with growth-focused companies across diverse industries to design and implement scalable digital demand systems. By combining data-led strategy with creative execution, Neon Story Labs helps clients acquire, engage, and retain customers more efficiently. The company values experimentation, accountability, and continuous optimization to achieve tangible business outcomes for its clients.
Role Description The Search Engine Optimization Executive will be responsible for planning and executing SEO strategies to improve organic visibility and drive qualified traffic to client websites. Day-to-day tasks include conducting keyword research, performing on-page optimization, running regular SEO audits, and managing link-building initiatives. The role also involves collaborating with content, design, and paid media teams to ensure SEO best practices are integrated into broader digital campaigns. This is a full-time, on-site role based in Trivandrum, requiring close coordination with internal teams and active participation in performance reviews and strategy discussions.
Qualifications
- Strong skills in Keyword Research and On-Page SEO to identify opportunities and optimize website content and structure.
- Hands-on experience in Link Building to develop and maintain high-quality, relevant backlinks.
- Ability to perform comprehensive SEO Audits and implement recommendations to improve technical and content-related performance.
- Familiarity with Social Media Marketing and its role in supporting overall visibility and brand awareness.
- Proficiency with SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar) and basic understanding of HTML/CSS.
- Strong analytical and reporting skills, with the ability to interpret data and present clear insights and action plans.
- Effective communication and collaboration skills, with the ability to work closely with cross-functional teams.
- Minimum experience of 6 months to 1 year required.
- Prior experience in an agency or performance-driven digital marketing environment is an advantage.
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