musafirbaba
Website:
musafirbaba.com
Job details:
Company Description
MusafirBaba is a trusted, top-rated travel agency based in Delhi, offering customised domestic and international tour packages, honeymoon trips, spiritual journeys such as the Chardham Yatra, and expert visa consultancy services. Located near Dhansa Metro Station (Najafgarh), the agency serves travellers from Dwarka, Noida, Gurugram, Greater Kailash, and surrounding areas. The team plans end-to-end travel experiences, including flights, hotels, visas, and curated activities, making trips easy and hassle-free. With over 200 clients and a rating above 4.8, MusafirBaba focuses on affordability, reliability, and memorable travel experiences. The agency is also available on WhatsApp beyond office hours to support urgent travel needs.
Role Description
This is a full-time, on-site role for a Search Engine Optimisation Executive with experience in Travel and visa domain, based in New Delhi. The SEO Executive will be responsible for performing keyword research, optimising website content and metadata, and implementing on-page SEO best practices to improve search visibility. The role includes conducting regular SEO audits, monitoring rankings and organic traffic, and identifying technical or content-related issues that affect performance. The individual will also manage link-building activities, coordinate with content and marketing teams, and support social media marketing efforts to enhance online presence. Daily tasks involve using SEO tools, preparing performance reports, and suggesting data-driven strategies to grow relevant traffic and leads.
Qualifications
- Ability to perform thorough Keyword Research and identify high-value, relevant search terms.
- Strong skills in On-Page SEO, including content optimisation, meta tags, internal linking, and user experience improvements.
- Experience with link-building strategies, outreach, and maintaining a healthy backlink profile.
- Understanding of SEO Audits to evaluate technical, content, and performance issues, and implement corrective actions.
- Exposure to Social Media Marketing and its role in supporting organic visibility and brand awareness.
- Proficiency with SEO tools (e.g., Google Search Console, Google Analytics, keyword research tools).
- Strong analytical and reporting skills, with the ability to interpret data and present insights clearly.
- Good written and verbal communication skills, with attention to detail and accuracy.
- Ability to collaborate with cross-functional teams and manage priorities in a fast-paced environment.
- Bachelor’s degree in Marketing, Communications, IT, or a related field, or equivalent practical experience.
- Prior experience in the travel or tourism sector is an advantage but not mandatory.
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