Media NV
Website:
medianv.com
Job details:
🚀 We’re Hiring | Senior SEM
Media NV is looking for an experienced SEM professional to join our growing team in Ahmedabad.
🏢 About Media NV
Established in 2014, Media NV is an MNC headquartered in North America, with offices in Ahmedabad and Chandigarh.
We believe in building a workplace where people grow together. Our team combines creativity, technology, and passion to help businesses strengthen their online presence and grow their brands.
💼 Position
Designation: SEM
Location: Ahmedabad
Experience: 1 to 5 Years
Education: Bachelor’s degree in Marketing, Business, or a related field
Work Week: Monday–Friday
📌 Job Overview
As a Senior SEM, you will be responsible for developing, managing, and optimizing paid search campaigns, primarily across Google Ads. You will use data-driven strategies to improve campaign performance, maximize ROI, and drive traffic, leads, and conversions.
🔑 Key Responsibilities
Campaign Strategy & Execution
- Develop, execute, and optimize SEM campaigns across Google Search, Display, Shopping, and YouTube.
- Conduct keyword research, audience targeting, and competitor analysis.
- Develop strategies to improve traffic, leads, conversions, and overall campaign performance.
Budget Management
- Manage and allocate SEM budgets effectively to maximize ROI.
- Monitor daily and monthly spending, bids, and campaign budgets.
- Prepare forecasts and reports on campaign spending and performance.
Performance Analysis & Reporting
- Monitor key KPIs including CTR, CPA, conversion rate, and ROI.
- Analyze campaign data using Google Analytics and other marketing tools.
- Provide actionable insights and recommendations to management.
A/B Testing & Optimization
- Conduct A/B testing for ad copy, landing pages, and bidding strategies.
- Continuously optimize campaigns based on performance data and testing results.
Leadership & Collaboration
- Collaborate with content, creative, design, development, and analytics teams.
- Mentor and guide junior SEM team members.
- Ensure SEM campaigns align with overall marketing objectives.
Industry Trends
- Stay updated with the latest SEM trends, tools, and Google Ads best practices.
- Identify new opportunities and platforms for business growth.
- Ensure campaigns follow advertising platform policies and industry regulations.
🎯 Required Skills & Experience
- 1+ years of hands-on SEM experience, with strong expertise in Google Ads.
- Proven experience managing large-scale SEM campaigns and budgets.
- Experience with e-commerce or lead-generation campaigns is preferred.
- Strong proficiency in Google Ads and Google Analytics.
- Familiarity with tools such as SEMrush and Ahrefs.
- Strong analytical and problem-solving skills.
- Excellent communication and presentation skills.
- Ability to manage multiple campaigns/projects and meet deadlines.
- Leadership and team-management capabilities.
⭐ Preferred Qualifications
- Experience with Bing Ads and other paid advertising platforms.
- Understanding of SEO and its relationship with SEM.
- Knowledge of programmatic advertising and retargeting strategies.
- Google Ads certification is a plus.
🎁 Why Join Media NV?
✨ Competitive Salary with Guaranteed Incremental Growth
🗓️ 5-Day Working Week — Monday to Friday (WFH)
🏥 Health Insurance Benefits
🌱 Great Working & Learning Environment
🏖️ Generous Leave Policy
Click on Apply to know more.