Summer 2025 Intern

Collaborate with the marketing team to develop and execute a comprehensive campaign strategy tailored to Gen Z audiences. Create engaging and relevant content for social media platforms, including TikTok, Instagram, and Snapchat, to attract and convert Gen Z users. Identify and recommend the most effective media channels and platforms to reach and engage Gen Z users. Foster and manage online communities and forums to build brand awareness and drive user engagement. Partner with the media lab team and corporate social team to evaluate performance through Tableau reports and Sprout Social. Stay up-to-date with the latest Gen Z trends and consumer behaviors, and incorporate these insights into campaign strategies. Support the development and execution of marketing campaigns. Collaborate with cross-functional teams to support marketing efforts. Support the Rhythm of Business milestones, such as monthly 2x, campaign planning framework, and kickoffs. Collaborate with the team to plan and execute digital marketing training sessions. Contribute to developing materials and assist in evaluating effectiveness. Identify organizational needs and spearhead the development of the 2nd Annual Campaign Marketing Learning Summit. Work closely with the team to assist in planning and logistics for quarterly innovation days. Support building out assets and comms templates for the sessions. Participate in monitoring Slack channels, creating Workflows, and sending Global updates to stakeholders. Contribute to developing enablement documents and assist in communicating updates to stakeholders. Organize our enablement folders and structure: Google Drive, Quip, Optimizely. Learn to analyze channel/tactic performance metrics and assist in providing insights to optimize future campaigns. Pull weekly and monthly performance reports on campaign utilization and performance. Monitor and report on key performance indicators (KPIs) to evaluate the effectiveness of campaign operation efforts.

Salesforce provides cloud-based software solutions focused on Customer Relationship Management (CRM). Its main product, Customer 360, includes a suite of applications that help businesses manage marketing, sales, service, commerce, and IT operations, allowing for personalized customer interactions. The software operates on a subscription model, which means clients pay a recurring fee to access the services without needing to invest in hardware or software installations. This model supports continuous updates and improvements to the platform. Salesforce distinguishes itself from competitors by offering customizable solutions tailored to various industries, ensuring that businesses can find the right tools for their specific needs. The company's goal is to enhance customer relationships for businesses of all sizes, ultimately driving growth and improving customer satisfaction.