Tron Homes
Website:
tronhomes.com
Job details:
Company: Tron Group
Location: Gurugram
Role Type: Full-time
Reporting To: Founder / Business Head
About Tron Group
Tron Group is a multidisciplinary built habitat company working across architecture, luxury design-build, real estate development, interiors, and built environment technology. The group includes Architron, Tron Homes, Tron Spaces, Tron Labs, and The Outer Soul.
We work with HNI homeowners, real estate developers, institutions, corporates, hospitality clients, and government bodies. The Sales and Marketing Manager will play a central role in building the group’s market presence, generating qualified leads, managing client pipelines, and supporting business growth across verticals.
Role Overview
The Sales and Marketing Manager will be responsible for driving lead generation, brand visibility, client communication, marketing campaigns, sales coordination, and conversion support for Tron Group’s different business verticals.
This is a hybrid role requiring both strategic thinking and hands-on execution. The ideal candidate should be comfortable with premium client handling, digital marketing coordination, content planning, proposal follow-ups, CRM discipline, and sales reporting.
Key Responsibilities
1. Sales and Lead Management
* Generate, qualify, and manage leads for Tron Homes, Architron, Tron Spaces, and other group verticals.
* Maintain and update the CRM with all enquiries, follow-ups, lead status, meeting notes, and conversion probability.
* Coordinate with the founder, design team, and project teams for client meetings, presentations, and proposals.
* Follow up with prospective clients through calls, WhatsApp, email, and meetings.
* Track all leads from enquiry to closure.
* Identify high-potential opportunities in luxury homes, interiors, real estate, institutional projects, and corporate clients.
* Build relationships with brokers, wealth advisors, real estate consultants, developers, architects, and referral partners.
* Support in preparing sales pitches, service decks, proposals, and client-specific presentations.
2. Marketing and Brand Building
* Plan and execute marketing campaigns for Tron Group and its verticals.
* Coordinate content creation for Instagram, LinkedIn, YouTube, website, brochures, emailers, and WhatsApp campaigns.
* Work with internal teams, designers, agencies, photographers, videographers, and content creators.
* Ensure consistent brand messaging across all platforms.
* Help build Tron Group’s positioning as a premium, future-facing built habitat company.
* Manage marketing calendars for social media, campaigns, events, launches, and announcements.
* Identify case studies, completed projects, site progress stories, client testimonials, and founder-led content opportunities.
3. Digital Marketing Coordination
* Coordinate digital campaigns across Meta, Google, LinkedIn, YouTube, and other channels.
* Track campaign performance, leads, cost per lead, conversion rate, and quality of enquiries.
* Work with SEO, performance marketing, website, and content teams where applicable.
* Improve landing pages, enquiry forms, WhatsApp funnels, and lead capture systems.
* Ensure all digital leads are followed up quickly and properly documented.
4. Client Experience and Communication
* Act as the first point of professional communication for new enquiries.
* Ensure high-quality client interaction aligned with a premium design-build brand.
* Schedule meetings, prepare meeting briefs, and ensure timely follow-ups.
* Coordinate with design and project teams to collect information required for client responses.
* Maintain a polished and professional tone in all client-facing communication.
* Help improve the overall client journey from enquiry to conversion.
5. Proposal and Business Development Support
* Support the preparation of proposals, EOIs, company profiles, pitch decks, and capability presentations.
* Maintain updated project credentials, company profiles, service descriptions, and case studies.
* Track tenders, institutional opportunities, developer collaborations, and strategic partnerships.
* Research potential clients, developers, corporates, institutions, and HNI networks.
* Support founder-led BD initiatives with research, scheduling, follow-up, and documentation.
6. Reporting and Performance Tracking
* Prepare weekly sales and marketing reports.
* Track key metrics such as:
* Number of new leads
* Qualified leads
* Meetings scheduled
* Proposals sent
* Follow-ups completed
* Conversion rate
* Source-wise lead performance
* Campaign performance
* Revenue pipeline
* Maintain a clear sales funnel dashboard.
* Highlight stuck leads, urgent follow-ups, and high-value opportunities.
Required Skills
* Strong communication skills in English and Hindi.
* Experience in sales, marketing, business development, or client servicing.
* Ability to handle premium clients and senior decision-makers.
* Good understanding of digital marketing, social media, and lead generation.
* Strong follow-up discipline and CRM hygiene.
* Ability to coordinate across design, marketing, sales, and operations teams.
* Comfortable with Google Sheets, CRM tools, WhatsApp, email, Canva, and presentation tools.
* Good writing ability for client messages, proposal notes, captions, and email communication.
* Self-driven, organized, and target-oriented.
Preferred Background
Candidates from the following sectors will be preferred:
* Architecture and design firms
* Interior design companies
* Luxury real estate
* High-end home improvement
* Hospitality sales
* Premium retail
* Real estate brokerage or developer sales
* Marketing agencies handling luxury or design brands
Experience
3 to 7 years of experience in sales, marketing, client servicing, or business development.
Exceptional candidates with less experience but strong communication, sales drive, and learning ability may also be considered.
Key Performance Indicators
* Monthly qualified leads generated
* Lead-to-meeting conversion rate
* Meeting-to-proposal conversion rate
* Proposal-to-client conversion rate
* Timeliness and quality of follow-ups
* CRM accuracy and reporting discipline
* Campaign execution quality
* Growth in referral partner network
* Quality of client communication
* Revenue pipeline created and converted
Ideal Candidate Profile
The ideal candidate is proactive, polished, organized, and commercially sharp.
They should be able to speak confidently with HNI clients, developers, consultants, and corporate decision-makers while also managing everyday marketing execution and follow-up discipline.
Compensation
Compensation will be based on experience, skill level, and fitment.
A performance-linked incentive structure may be applicable based on lead conversion, revenue generation, and business targets.
Click on Apply to know more.