- Location
- Bengaluru, Karnataka, India
- Job type
- Full-time
About the role
Mirchi
Website:
radiomirchi.com
Job details:
Role Description:
Key Responsibilities:
- Ensure profitability of the station & enhance brand Radio Mirchi through focused initiatives
- Coordinate regularly with the different teams - sales, programming, marketing, finance & administration teams for managing the overall profitability of the station
- Maintain relationships with clients, their key decision makers, decision influencers etc
Sales Responsibilities:
- To ensure that the station meets the agreed targets for the year
- Define & distribute targets for team effectively
- Manage costs of the station effectively
- To ensure proper implementation of policies & guidelines as issued by the corporate
- Generate necessary MIS & report as per defined guidelines
Programming / Branding:
- Build brand Radio Mirchi through planned programming & marketing initiatives
- Track & ensure that the brand is positioned as premium & ahead of competition
- Maintain relationship with PR & media agencies
- Build radio as a category for both listeners & advertisers
People Management:
- To train, develop & guide team members in attaining the station targets
- Monitor the performance of team members on a regular basis
- To ensure that the attrition level of the station is below the prescribed level
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