Sales Data Analytics – Fresher

Balaji Wafers Pvt.Ltd.

Website: balajiwafers.com
Job details:

Key Responsibilities

Experience: 0–3 Year (Freshers welcome)

1. Sales Data Management & Analysis

• Analyze Primary ,Secondary & Tertiary sales data (SKU-wise, Area-wise, Distributor-wise).
• Track Target vs. Achievement (Daily / Weekly / Monthly).
• Identify slow-moving and fast-moving SKUs.
• Planning and monitoring of new product launches - Distribution planning - inventory planning - coordination with production - CNF & field team.
• Evaluate scheme effectiveness and margin impact.
• Compile marker feedback, customer complain and create report to present to management

2. Modern Trade / quick commerce Data Management & Tracking

• Monitor outlet-wise billing and off-take.
• Track Key Account performance & prepare dashboards. 
• Ensure visibility compliance and SKU placement tracking.
• Reconcile Modern Trade claims and schemes.
• Analyze outlet-level growth and category performance.
• Outlet wise / dark store level inventory tracking.
• Maintain outlet wise SKU master data and drive SKU listing based on data analysis.

3. Distributor & Field Performance Monitoring

• Analyze Distributor ROI and stock aging.
• Monitor van productivity and route efficiency.
• Develop Dealer & Salesman performance dashboards.
• Track order frequency and strike rate.
• Drive Compliance of live trekking of sales staff and adoption of salesforce.

4. Geographic Analysis & Mapping

• Create Dealer/Distributor territory borders (geographical boundary setup).
• Manage route allotment and route optimization.
• Perform retailer mapping and route tagging.
• Conduct market coverage gap analysis (identify mapping gaps).
• Detect overlapping territories.
• Identify new market potential using geographic data insights.

5. Data Management & System Control

• Extract and validate data from ERP systems (Excel / python / SQL).
• Manage master data (SKU / Distributor / Retailer and all other relevant data).
• Ensure data accuracy and eliminate duplication.
• Conduct mapping data audits and corrections.

6. Dashboard & Reporting

• Develop dashboards using tools like Power BI. Etc.
• Prepare Daily / Weekly / Monthly MIS reports and share with the sales team.
• Support management review presentations. 
• Preparation of meeting notes (action log) and follow up for completion.
• Provide data-driven decision support to leadership.

7. Coordination & Support to field Sales team.

• Provide training on salesforce & DMS usage to dealers and sales staff to drive adoption.
• Analyze dealer route execution thru data & suggest on new route creation.
• Conduct corrective action analysis for low-performing areas.
• Support expansion planning (New Distributor / New Territory).
• Identify business growth opportunities through data insights.

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