Website:
donvanzarashowbiz.com
Job details:
Digital Growth & Brand Partnerships Executive
(YouTube Growth | Digital Marketing | Brand Strategy)
Company: Don Vanzara Showbiz LLP
Division: TattvaCo (A Don Vanzara Showbiz Initiative)
Location: Goregaon East, Mumbai (On-site)
Job Type: Full-Time
About TattvaCo:
TattvaCo is a new-age digital media brand dedicated to rediscovering and celebrating the timeless wisdom of India.
Through high-quality documentary-style videos, we create meaningful content around Indian culture, history, traditions, food heritage, spirituality, ancient knowledge, forgotten stories, festivals, and values—making them engaging and relevant for today's generation.
Our mission is simple:
To inspire pride in India's rich heritage and reconnect young audiences with the timeless values of Bharatiya culture through powerful storytelling.
If you believe content can educate, inspire, and create cultural impact—not just entertain—we'd love to have you on this journey.
About the Role:
We are looking for a strategic and growth-focused professional who can help build TattvaCo into one of India's leading knowledge and documentary content brands.
You will be responsible for growing our YouTube presence, planning digital marketing campaigns, managing advertising strategies, identifying brand partnerships, and helping our content reach millions of viewers.
This role is ideal for someone who combines business thinking with a passion for meaningful content.
Key Responsibilities:
YouTube Growth & Content Strategy-
- Develop long-term YouTube growth strategies.
- Analyze YouTube Analytics and audience behaviour.
- Improve CTR, Watch Time, Retention, and Subscriber Growth.
- Recommend content strategies based on trends and audience insights.
- Work closely with the creative team to maximize video performance.
Digital Marketing & Advertising-
- Plan and execute Google Ads campaigns.
- Manage Meta Ads (Facebook & Instagram).
- Optimize campaigns for awareness, engagement, and subscriber growth.
- Monitor advertising performance and ROI.
- Prepare campaign reports and recommendations.
Brand Partnerships-
- Identify sponsorship opportunities aligned with TattvaCo's values.
- Build relationships with brands, agencies, and collaborators.
- Prepare partnership proposals and presentations.
- Negotiate and manage strategic collaborations.
- Explore new revenue opportunities for the brand.
Strategy & Business Growth-
- Research audience interests and digital trends.
- Study competitor channels and identify growth opportunities.
- Build long-term digital growth strategies.
- Support overall business development initiatives.
Who We're Looking For-
We are looking for someone who:
- Has completed an MBA (Marketing / Digital Marketing / Media Management / Business Administration).
- Understands YouTube and the creator ecosystem.
- Has knowledge of Google Ads and Meta Ads.
- Thinks strategically and enjoys solving growth challenges.
- Has excellent communication and presentation skills.
- Is passionate about digital media and storytelling.
- Appreciates Indian culture, heritage, and knowledge.
Preferred Qualifications-
Knowledge of:
- YouTube Studio & Analytics
- Google Ads
- Meta Ads Manager
- Google Analytics (GA4)
- SEO for YouTube
- Microsoft Excel / Google Sheets
- PowerPoint / Google Slides
- AI tools like ChatGPT
Why Join TattvaCo?
- Build Something That Matters:
Help create a platform that celebrates India's culture, knowledge, and traditions through meaningful storytelling.
- Work on Purpose-Driven Content:
Every campaign you create will help meaningful stories reach the right audience.
- Shape the Growth of a New Media Brand:
Play a key role in building a fast-growing digital media company from the ground up.
- Work with Creative Professionals:
Collaborate with filmmakers, researchers, writers, editors, and strategists.
Grow with the company and take on leadership responsibilities as TattvaCo expands.
Who Should Apply?
- MBA Graduates
- Digital Marketing Professionals
- YouTube Growth Strategists
- Brand Partnership Executives
- Media & Communication Graduates
- Professionals passionate about India's cultural heritage
Hiring Process:
- Resume Screening
- Business & Strategy Assessment
- Personal Interview
- Final Selection
Send your Resume + LinkedIn Profile + Relevant Work Samples (if available) to:
ea@donvazara.com
Click on Apply to know more.