About the role
Roku is looking for a Senior Data Scientist to join our Core Analytics team and focus on our Ads Manager business. With a focus on creating impact, you will collaborate with business partners, product managers, and engineers to solve challenging business/analytical problems. This role will play an integral part in influencing business decisions by identifying trends, developing measurement frameworks through designing A/B tests or leveraging causal inference methods, and creating customer segmentation based on behaviors and CLV to provide actionable insights and recommendations for targeting strategies. You will own problems end-to-end, delivering insights and models to drive customer conversions and building data pipelines, dashboards, and automated reports to support them. The successful analyst will tell a compelling data story that reads beyond the numbers and provides strategic insights. Being a thought partner to our executive business leaders, good communication and presentation will be a crucial aspect of this role.
About the company
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
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