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Company Description
LOFT PR is a boutique communications and brand strategy studio specializing in fashion, jewelry, and lifestyle brands. The agency is dedicated to crafting compelling narratives that resonate with diverse audiences. Through targeted media visibility, influencer collaborations, and celebrity partnerships, LOFT PR creates impact and sparks engaging conversations. Their work focuses on elevating brands while maintaining their authenticity and relevance in today's market.
Role Description
LOFT PR is seeking a full-time Public Relations Manager for their Mumbai location. This on-site role involves crafting and distributing press releases, managing media relationships, and developing and implementing PR strategies. Responsibilities include day-to-day communication with clients and media outlets, coordinating with internal and external teams for campaigns, organizing press events, and evaluating the effectiveness of PR initiatives.
Qualifications
. 2+ years of Exeperience in Lifestyle/ Hospitality and Fashion PR
- Expertise in Press Releases and Media Relations
- Strong Communication and Public Relations skills
- Experience in Strategic Communications and developing effective PR plans
- Proficiency in building and maintaining relationships with media, influencers, and stakeholders
- Exceptional organizational and multitasking skills
- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field
- Previous experience in the fashion, jewelry, or lifestyle industry is a plus
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