- Location
- Pune Division, Maharashtra, India
- Job type
- Full-time
Required skills
- AWS
- campaign performance
- end-to-end
- PMP
About the role
Accel Digital Ad Operations
Website:
accel-digital.com
Job details:
Key Responsibilities
- Lead the end-to-end programmatic campaign lifecycle, including strategy, planning, execution, optimization, and reporting.
- Manage buys across RTB, DSPs, SSPs, PMP, PD, and PA to achieve performance and branding objectives.
- Work closely with internal teams (media, analytics, strategy, sales) and external vendors to deliver client goals.
- Drive adoption and best practices across programmatic platforms (DV360, TTD, Beeswax, Xandr, Magnite, Amazon AWS, Index Exchange, TripleLift, Teads, etc.).
- Evaluate new programmatic technologies, data partners, and inventory sources to expand capabilities.
- Manage relationships with publishers, SSPs, and exchanges to secure premium inventory through PMPs, PAs, and PDs.
- Monitor, analyze, and optimize campaign performance across multiple channels.
- Provide actionable insights and prepare performance reports for stakeholders and clients.
- Mentor and guide junior programmatic traders/associates.
Key Skills & Experience
- Strong understanding of Programmatic ecosystem – RTB, DSP, SSP, PMP, PD, and PA.
- Hands-on experience with DSPs such as DV360, The Trade Desk (TTD), Beeswax, Xandr/Microsoft Curate, Amazon (AWS).
- Familiarity with SSPs like Magnite, Index Exchange, TripleLift, Teads, etc.
- Proven experience managing large-scale programmatic budgets across multiple platforms.
- Strong analytical skills with the ability to interpret data and optimize campaigns.
- Experience negotiating and managing deals with publishers and SSPs.
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.
- Excellent communication and stakeholder management skills.
Preferred Qualifications
- 3-6 years of hands-on programmatic buying and strategy experience.
- Experience in both performance-driven and branding programmatic campaigns.
- Exposure to ad verification, brand safety, viewability, and fraud-prevention tools.
- Prior experience in managing and mentoring a team.
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